Does religiosity matter in impulsive psychology buying behaviors? A mediating model and empirical application

Habib, Muhammad Danish; Bekun, Festus Vıctor

doi:10.1007/s12144-021-02296-0

Cited by 7 publications

(10 citation statements)

References 101 publications

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“…Materialism appears to conflict with religious beliefs, as its motivations are sometimes opposed to religious values. Habib and Bekun (2021) proposed that religiosity is linked to anticonsumption, less conspicuous consumption, and resistance to materialism. Furthermore, most religions encourage self-control to align their followers with a set of ideals and prevent selfish desires (Singh et al, 2021).…”

Section: Moderating Effect Of Religiositymentioning

confidence: 99%

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Materyalizm ve Kompulsif Satın Alma Davranışı: Plansız Satın Alma ve Dindarlığın Düzenleyici Aracılık Modeli

Özdemir

2022

MANAS Sosyal Araştırmalar Dergisi

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Modern tüketim toplumunda, istenmeyen bir satın alma davranışı olarak nitelendirilen kompulsif satın alma, üniversite öğrencileri arasında oldukça yaygınlaşmıştır. Bu nedenle öğrencilerin kompulsif satın alma davranışlarını etkileyen faktörlerin belirlenmesi önem arz etmektedir. Bu doğrultuda, bu araştırmanın iki amacı bulunmaktadır. Öncelikle materyalist eğilimlerin kompulsif satın alma davranışına etkisinde plansız satın alma davranışının aracı rolünün ortaya konması amaçlanmaktadır. Araştırmanın diğer amacı, dindarlığın bu aracı ilişkiyi düzenleyip düzenlemediğinin belirlenmesidir. Bu amaçlar doğrultusunda, 344 üniversite öğrencisinden çevrimiçi anket yöntemiyle veri elde edilmiştir. Düzenleyici aracılık analizleri, Hayes (2013) tarafından geliştirilen PROCESS makrosu kullanılarak yapılmıştır. Araştırma bulgularına göre, materyalizmin plansız ve kompulsif satın almayı olumlu yönde etkilediği belirlenmiştir. Bunun yanı sıra, plansız satın alma davranışının materyalizm ve kompulsif satın alma davranışı arasındaki ilişkide aracı rolü olduğu tespit edilmiştir. Bununla birlikte, plansız satın almanın materyalizm ile kompulsif satın alma davranışı arasındaki aracılık etkisinin dindarlık düzeyine göre değişmediği ortaya konmuştur. Bu araştırma, materyalizm ile kompulsif satın alma davranışı arasındaki mekanizmanın daha iyi anlaşılmasına imkân sağlayarak literatüre katkı sunmaktadır. Dindarlığın düzenleyici rolünü ele alması yönüyle de tüketici davranışlarında dindarlığın rolünün incelenmesi gerektiği çağrısında bulunan araştırmacılara katkı sağlamaktadır.

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Section: Moderating Effect Of Religiositymentioning

confidence: 99%

“…Arli and Tjiptono (2018) claimed that religious consumers should avoid materialism and extravagance. Religious consumers are less materialistic (Habib & Bekun, 2021). In this setting, it is proposed that the relationship between materialism and both IB and CB will vary depending on the level of religiosity of consumers.…”

Section: Introductionmentioning

confidence: 99%

Materyalizm ve Kompulsif Satın Alma Davranışı: Plansız Satın Alma ve Dindarlığın Düzenleyici Aracılık Modeli

Özdemir

2022

MANAS Sosyal Araştırmalar Dergisi

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“…There is a dearth of literature on market mavenism, and the current study was intended to add to the body of knowledge by examining this topic in a variety of domains. Reviewing earlier research on this subject revealed that a considerable number of prior studies suffer from a lack of generalizability as a result of the sampling strategy used, such as convenience sampling (non-probability sampling) or quota sampling [6,51,105,[118][119][120][121]. Due to the homogeneity of the samples, questions regarding external validity and the issue of self-selection bias may rise.…”

Section: -Discussion and Future Research Directionsmentioning

confidence: 99%

“…As a result, future studies will require more precise sample strategies to aid in generalizability. Additionally, a sizable portion of the sample research was drawn from university students in very collectivist single country, limiting the generalizability of these works [90,105,108]. Limiting a study's sample size to a specific group may also limit its external validity to groups with specified traits.…”

Section: -Discussion and Future Research Directionsmentioning

confidence: 99%

“…While e-market mavens are highly popular today, especially on social media, it cannot be assumed that the general patterns of brand communication, especially social media use, are the same in all cultures and thus in all countries. The willingness to openly criticize brands and collectively exercise consumer power are just two aspects of brand communication that can be at least partially influenced by cultural values expressed through power distance, individualism versus collectivism, or indulgence versus restraint [102][103][104][105]. The latter is just one of several "dimensions" on which marketers can map cultures.…”

Section: -3-thematical Analysismentioning

confidence: 99%

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Current Status of Market Mavens Research: A Literature Review

Abbas

Jusoh²,

Mas’od³

et al. 2022

Emerg Sci J

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Despite the growth of empirical evidence in this field, little review research exists that assesses the theoretical aspects, marketing drivers, and consequences of market mavens. In this study, therefore, a systematic literature review (SLR) was utilized to perform a thorough analysis of market maven literature, encompassing articles published over 23 years on the Scopus and Web of Science indexed journals. It was found that the social and psychological aspects had not been widely explored and remained the weakest pillar. The results highlight that the theory of planned behavior has been the most commonly applied theory in the literature, as it has been used in six studies. Moreover, there is a very limited understanding of the existing literature's psychological and motivational characteristics and their role in cyber-market mavenism. To the best of the authors’ knowledge, this is the first SLR that addresses market maven literature. This research offers a comprehensive study agenda that focuses on various critical areas that need more consideration, such as the cultural role of market mavens and the differentiation between the roles of market mavens and non-mavens in sharing information on social network sites. Scholars might also look at the influence of the generational difference between people and whether or not placing an age or gender limit on people is important in terms of the nature of social networks. Doi: 10.28991/ESJ-2023-07-01-019 Full Text: PDF

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A meta-analytical study on the role of religiosity on purchase intention in the theory of planned behavior

Kaur¹,

Bhardwaj²,

Fernandes³

et al. 2022

JIMA

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Purpose Religion plays a crucial role as a sociocultural factor to assess consumer behavior. Stemming from the above, this study aims to analyze the impact of religion and ethnic concern on the purchase intention (PI) of consumers based on the theory of planned behavior. Design/methodology/approach The research method adopted for this study includes a meta-analysis of the extant literature for the past 20 years focusing on the relationship between religiosity and PI. Data of 24 values from 23 studies were used to assess the impact of religiosity on the PI of consumers. Findings The findings of this study indicate that religiosity has a strong impact on the PI of consumers. Further, this study identifies that location, sample size and product category play a vital role as moderators toward the relationship between religiosity and PI. This study identifies critical and pertinent implications for brands as they reach out to religious and cultural groups across various geographies, in the context of identifying target markets and adapting marketing strategies. Originality/value This study acts in response to the consistent call for research to focus on religion-related variables and fills the gap calling for empirical research into religiosity and its impact on PIs. This study makes notable theoretical, managerial and methodological contributions to the field.

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Does religiosity matter in impulsive psychology buying behaviors? A mediating model and empirical application

Cited by 7 publications

References 101 publications

Materyalizm ve Kompulsif Satın Alma Davranışı: Plansız Satın Alma ve Dindarlığın Düzenleyici Aracılık Modeli

Materyalizm ve Kompulsif Satın Alma Davranışı: Plansız Satın Alma ve Dindarlığın Düzenleyici Aracılık Modeli

Current Status of Market Mavens Research: A Literature Review

A meta-analytical study on the role of religiosity on purchase intention in the theory of planned behavior

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