Context. Mass-loss from evolved stars chemically enriches the interstellar medium (ISM). Stellar winds from massive stars and their explosions as supernovae shape the ISM and trigger star formation. Studying evolved stars is fundamental for understanding galaxy formation and evolution at any redshift. Aims. We aim to establish a photometric classification scheme for Galactic mass-losing evolved stars (e.g., WR, RSG, and AGB stars) with the goal of identifying new ones, and subsequently to use these samples as tracers of Galactic structure. Methods. We searched for counterparts of known Galactic WR, LBV, RSG, and O-rich AGB stars in the 2MASS, GLIMPSE, and MSX catalogs, and we analyzed their properties with near-and mid-infrared color-color diagrams. Results. We used the Q1 parameter, which is a measure of the deviation from the interstellar reddening vector in the J − H versus H−K s diagram, and we defined a new parameter, Q2, which is a measure of the deviation from the interstellar reddening vector in the Conclusions. The GLIMPSE catalog is a powerful tool for photometric classification of Galactic mass-losing evolved stars. Our new criteria will yield many new RSGs and WRs.