Sustainability encompasses social, economic and environmental issues with the primary aim to fulfil the needs of the present society without compromising the potential needs of future generations. Product design has been identified to greatly influence the sustainability of New Product Development. This study aims to identify and review the fundamental factors in which product design has the ability to influence and improve the overall environmental sustainability of a product. A comprehensive literature review has been performed to establish trends over the past four decades. The factors that have significant potential, such as the 6Rs, waste and energy, which aid designers in the implementation of environmental sustainability during the product design process have been identified and discussed. Through this analysis, a new conceptual framework has been conceived, facilitating designers in implementing environmental sustainability during product development. In addition, future research opportunities have been identified.