Martensitic transitions are defined to be diffusionless structural transitions that lower the crystal symmetry and in which the order parameter, usually strain and shuffle, changes discontinuously. It had been proposed that martensitic transitions are driven by the entropy, due to the soft phonons. Anderson and Blount have shown that it is highly improbable that structural transitions are second-order (continuous), and they have suggested that the apparently continuous structural transition in V 3 Si is a ferroelectric transition. Recently, a continuous structural martensitic transition has also been identified in crystalline AuZn by Lashley et al. Furthermore, pressure measurements on AuZn show that the martensitic temperature can be depressed and suggest the existence of a quantum critical point. The exact nature of the apparently continuous structural transitions is still being debated. However, measurements of magneto-acoustic oscillations in the speed of sound of AuZn indicate that the phonon softening may be driven by the polarization of the conduction electrons. This has been confirmed by recent measurements on AuZn and V 3 Si in magnetic fields, which have shown that the transitions are intimately linked to the dielectric response, and are in accord with the predictions of Dieterich and Fulde for V 3 Si. The field dependence of the electronic polarization and its role in the transition is discussed.