“…Effective use of organizational reward systems, then, helps bind individuals to organizations' visions and goals, and helps lead to integration of individual effort into collaborative action (Katz & Kahn, 1978; Lord, Brown & Freiberg, 1999; Boswell, Colvin & Darnold, 2008; Kozlowski, Chao & Jensen, 2010; Colville & Millner, 2011). Reward systems do this by supporting social expectations of behaviour (i.e., visions, goals, norms) as guides and motivations to action (House et al., 2004; Colville & Millner, 2011). Rewards that encourage individuals to identify with the organization, its vision and goals should, therefore, influence their inspiration from organizational vision.…”