Engaging the stakeholders: corporate views and current trends

Stakeholders’ environmental influence. An empirical analysis in the Spanish hotel industry

“…Henriques and Sadorsky (1999) stressed that the managerial perception of stakeholder pressure differs statistically between different environmental commitment profiles. Finally, yet other studies examine the extent to which firms should develop a cooperative relationship with their stakeholders (Altman & Petkus, 1994;Graf! e-Buckens & Hinton, 1998).…”

Corporate Argumentation for Acceptability: Reflections of Environmental Values and Stakeholder Relations in Corporate Environmental Statements

“…DesJardins (1998) suggests that business has a moral responsibility to act in an ecologically sustainable manner. Stakeholders are assigned a dominant role as demanders of environmental responsibility (see e.g., Grafe-Buckens and Hinton, 1998;Madsen and Ulhoi, 2001). Fineman (2001) suggests that some green voices, or green stakeholders, are charging managers with moral responsibility for the environment.…”

“…Stakeholder theory offers stakeholder interests and interaction as a basis for such common ground. In the field of CEM rhetoric typical of the stakeholder approach and thinking has been widely utilized (see e.g., Fineman, 2001;Grafe-Buckens and Hinton, 1998;Madsen and Ulhoi, 2001;Nielsen, 2001). Environmental issues have been described as a phenomenon that is strongly charged with values (Wolff, 1998).…”

“…Typically the power and influence of stakeholders is stressed as a precondition for corporate environmental responses (see e.g., Grafe-Buckens and Hinton, 1998;Madsen and Ulhoi, 2001). Bansal and Roth (2000) point out that several studies have identified stakeholder pressures as one of the strongest motives for corporate greening.…”

Communicating corporate responsibility through media

“…This kind of communication creates mutual trust and reliance, and leads to legitimacy for the business operations (cf. Grafé-Buckens and Hinton, 1998;Mikkilä, 2006). By continuous communication (Barney, 2003) and stakeholder inclusion (Wheeler and Sillanpää, 1997) a company can affirm and retain trust among its stakeholders.…”