2020
DOI: 10.1177/1096348020951637
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Enhancing Competences For Co-Creating Appealing and Meaningful Cultural Heritage Experiences in Tourism

Abstract: Co-creation in tourism is a powerful way of developing involving and meaningful experiences of services, places, and cultures that tourists have contact with when traveling. Cultural heritage should thus not only attract the passive “tourist gaze” but rather stimulate the curious visitor to engage creatively with this heritage in ways that cultural heritage providers may creatively imagine. This is easier to say than do. This article discusses the role of higher education in improving students’ competences reg… Show more

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Cited by 41 publications
(15 citation statements)
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“…Over the decades, studies on heritage tourism have provided diverse and highly segmented studies on different topics including heritage tourists [5], heritage experience [6], and experience stages of heritage tourism [7]. Recently, many studies have discussed that the inner factors and co-creation of tourists can largely influence heritage experience [8][9][10] and heritage protection [11]. This confirms the impact of tourist initiatives on tourism experience and heritage management.…”
Section: Introductionmentioning
confidence: 80%
“…Over the decades, studies on heritage tourism have provided diverse and highly segmented studies on different topics including heritage tourists [5], heritage experience [6], and experience stages of heritage tourism [7]. Recently, many studies have discussed that the inner factors and co-creation of tourists can largely influence heritage experience [8][9][10] and heritage protection [11]. This confirms the impact of tourist initiatives on tourism experience and heritage management.…”
Section: Introductionmentioning
confidence: 80%
“…StART involves local non-profit organizations, artists and neighbourhood groups displaying cultural creativity, urban heritage and retaining distinctiveness, sense of place and community (Kastenholz & Gronau, 2020; Richards, 2020) improving the reality of those living in these neighbourhoods (Mackay et al , 2021). While objectives are firmly planted within community place-making, there is still a need for community organizations to more directly engage with tourism (Personal Communication, 2022c, March 8).…”
Section: Street Art As Visitor Attraction: It’s Become the Art Galler...mentioning
confidence: 99%
“…Co-creation at cultural heritage sites is promoted through developing involving and meaningful travel experience of services, places and cultures (Kastenholz and Gronau, 2022). Compared with the passive tourist gaze , active and interactive participation enhances the value of the travel experience (Minkiewicz et al , 2014).…”
Section: Literature Reviewmentioning
confidence: 99%