Entrepreneurship education revisited - perceived entrepreneurial role models increase perceived behavioral control

Abstract

Relying on Bandura's (1986) social learning theory, Ajzen's (1988) theory of planned behaviour (TPB), and Dyer's (1994) model of entrepreneurial careers, this study aims to highlight the potential of entrepreneurial role models to entrepreneurship education. The results suggest that entrepreneurial courses would greatly benefit from real-life experiences, either positive or negative. The results of regression analysis based on 426 individuals, primarily from Austria, Finland, and Greece, show that role models increase learners' entrepreneurial perceived behaviour control (PBC) by increasing their self-efficacy. This study can inform the research and business communities and governments about the importance of integrating entrepreneurs into education to stimulate entrepreneurial PBC. This study is the first of its kind using its approach, and its results warrant more in-depth studies of storytelling by entrepreneurial role models in the context of multimedia entrepreneurship education.

Passion and intention among aspiring entrepreneurs with disabilities: the role of entrepreneurial support programs

“…As hypothesized, entrepreneurial passion positively influenced entrepreneurial intention, in line with the findings of other researchers who researched samples not affected with disabilities (e.g. Iyortsuun and Shakpende, 2022;Murad et al, 2021;Karimi, 2020;Syed et al, 2020;Fellnhofer, 2017;Liu and Gu, 2017;Cardon, 2009). This finding helps to move the literature forward and addresses a question posed by Jammaers and Zanoni (2020) as to whether passion plays an influential role in entrepreneurship in those with disabilities, given the multiple barriers they face to enter entrepreneurship.…”

“…According to Iyortsuun and Shakpande (2022) the positive perspective of passion drives individuals to participate in valuable activities. In the studies conducted by Fellnhofer (2017) and Liu and Gu (2017), it was concluded that entrepreneurial passion facilitates entrepreneurial intention. This means that individuals who love business and see it as an important part of their lives will make efforts to start their own businesses.…”

The entrepreneurial mindset in entrepreneurship education: what can we learn from S-O-R models?

“…They use passion as an indication of students' motivation for entrepreneurship since passion is a solid energizing driver of entrepreneurial behavior reflected in a willingness to work hard, persistently and with dedication to realizing business ideas. Fellnhofer (2017) finds that entrepreneurial role models in EE influence students' entrepreneurial intention, mediated by the entrepreneurial passion that is transferred from the entrepreneurial role models whom students meet during the EE intervention. Although current research thus points to the possibility of enhancing student entrepreneurial passion through EE, Lackéus and Sävetun (2019) argue that while EE seems to be able to increase general passion, it is more challenging to increase specific entrepreneurial passion.…”

Social entrepreneurship of small and medium-sized entrepreneurs in Thailand: influence of institutional environment, entrepreneurial passions, and entrepreneurial self-efficacy

“…Successful entrepreneurs are distinguished by their passion (Fellnhofer, 2017). Entrepreneurial passion is a critical component in the development of individual motivation and desire.…”