Entry of online presale of fresh produce: A competitive analysis

He, Bo; Gan, Xianghua; Yuan, Kaifu

doi:10.1016/j.ejor.2018.06.006

Cited by 68 publications

(40 citation statements)

References 43 publications

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“…Specifically, we follow He et al. (2019) and assume that the BOPS consumers take a proportion

1 - m

of online demand, and the Internet consumers take the remaining proportion m . In this setting, the demands for the traditional and BOPS channels are increasing in the service level while the online demand is decreasing in the service level.…”

Section: Model Descriptionmentioning

confidence: 99%

Optimal pricing decisions for an omni‐channel supply chain with retail service

Jiang

Liu

Lim

2020

Int Trans Operational Res

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Motivated by the emergence of dominant physical stores utilizing a buy‐online‐and‐pickup‐in‐store (BOPS) channel, we examine the interaction of such a stronger retailer and a manufacturer's strategies on the pricing and service value. The dominant retailer provides an added service value to end consumers by the traditional channel and BOPS option, which has a positive influence on the market demand. The manufacturer makes the channel selection decision between a dual channel and an omni‐channel. We formulate a retailer Stackelberg game and characterize the equilibrium pricing and service solutions under centralized and decentralized cases. Our results indicate that the service value of a physical store strongly influences the players' pricing strategies. The sensitivity analysis reveals that the total revenue of the supply chain increases with the market scale expansion coefficient of the BOPS option. Furthermore, the result suggests that offering the BOPS channel is always an effective initiative to boost supply chain performance, especially in the centralized structure.

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“…Specifically, we follow He et al. (2019) and assume that the BOPS consumers take a proportion

1 - m

Section: Model Descriptionmentioning

confidence: 99%

Optimal pricing decisions for an omni‐channel supply chain with retail service

Jiang

Liu

Lim

2020

Int Trans Operational Res

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“…Several studies [73][74][75] have shown that this kind of sales effort to increase consumer experience or deepen consumer understanding of a product can increase its purchase utility and have a direct impact on its purchase decision. We assume that the sales effort of the retailer in physical stores is s , and the corresponding effort cost function is represented as Similar to He, et al [79] and Feng, et al [8], we assume that there are two types of consumers in the market, namely, traditional consumers and online consumers. Traditional consumers only consider buying products in offline physical stores after the products are officially released.…”

Section: Problem Description and Notationmentioning

confidence: 99%

Presale Strategy for a Dual-Channel Retailer Considering Sales Effort

Feng

Liu

2021

IEEE Access

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We study the presale strategy and decision-making problems for a retailer selling products. Based on the penetration and skimming pricing strategies, we consider the characteristics of consumer market segmentation and valuation heterogeneity, focus on the implementation conditions and optimal decision results of different pricing strategies before and after the introduction of an online presale channel, and conduct a multidimensional comparative study on the impact of the introduction of the online presale channel. We find that the introduction of an online presale channel can always improve the retailer's profitability, but its pricing strategy and sales effort should be adjusted to align with the consumer market segmentation. When the proportion of online consumers is high or their preference for the spot channel is high, the retailer should always adopt a penetration pricing strategy. If online consumers also show a high consumption preference for the presale channel, the retailer should reduce its sales effort to save costs after introducing the presale channel; otherwise, the retailer should increase its sales effort to increase demand in the offline spot channel. When the proportion of online consumers is low and their preference for the spot channel is low, the retailer should always adopt a skimming pricing strategy and keep sales effort unchanged. When the proportion of online consumers and their consumption preference for the spot channel are moderate, the retailer should adjust its pricing strategy from penetration to skimming after introducing the online presale channel and appropriately reduce the level of sales effort.

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“…From the consumer's point of view, the savings arise because they gain access to goods at more competitive prices. Retailer savings come from three different sources: the chance to offer products with a higher margin, the ability to provide service with a wider geographic scope, and the possibility of obtaining a better return on distribution centers and stock management [68][69][70][71]. Nevertheless, online retailing and home deliveries also give rise to costs that customers are often unwilling to bear [72].…”

Section: Economic Impactmentioning

confidence: 99%

The Impact of E-Commerce-Related Last-Mile Logistics on Cities: A Systematic Literature Review

2020

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E-commerce-related last-mile logistics have a great impact on cities. Recent years have seen sustained growth in e-commerce in most developed countries, a trend that has only been reinforced by the COVID-19 pandemic. The perceived impact of this phenomenon varies depending upon the perspective of the players involved: individual members of the public, companies, or the public administrations. Tackling the issue from these perspectives, the goal of this article is to explore the kinds of impact this phenomenon has and will have. We use as the basis for their classification the so-called triple bottom line (TBL) of sustainability, encompassing people, planet, and profit; we complement this with the impact classification used by the European Science Foundation’s impact assessment working group. After performing a systematic review of the literature following PRISMA guidelines, our results show that, albeit to different degrees, the four impact dimensions analyzed (economic, social, environmental, and technological) have only received incipient coverage in the existing literature. Given its ever-growing importance, we believe that greater attention needs to be paid to this phenomenon, especially with regard to those aspects having the greatest impact upon urban systems and the different stakeholders involved. Only in this way can the public policies needed to mitigate these externalities be properly implemented.

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Entry of online presale of fresh produce: A competitive analysis

Cited by 68 publications

References 43 publications

Optimal pricing decisions for an omni‐channel supply chain with retail service

Optimal pricing decisions for an omni‐channel supply chain with retail service

Presale Strategy for a Dual-Channel Retailer Considering Sales Effort

The Impact of E-Commerce-Related Last-Mile Logistics on Cities: A Systematic Literature Review

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