Optimal pricing decisions for an omni‐channel supply chain with retail service

Jiang, Yuqing; Liu, Liping; Lim, Andrew

doi:10.1111/itor.12784

Cited by 63 publications

(33 citation statements)

References 38 publications

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“…BOPS and ROPS belong to the same category in Bell's [21] matrix, which is shopping and delivery hybrid, although BOPS is a more widely known shopping mode in the retail field. A recent study discovered that BOPS fulfillment operation could improve retail supply chain's performance when it is offered under a centralized scenario (retailer and manufacturer work together to serve an integrated supply chain) [26].…”

Section: Theoretical Background and Hypotheses Development 21 Omni-channel Shopping Methodsmentioning

confidence: 99%

How Does Channel Integration Affect Consumers’ Selection of Omni-Channel Shopping Methods? An Empirical Study of U.S. Consumers

Chen

Chi

2021

Sustainability

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In recent years, fashion brands and retailers have been advancing rapidly to provide U.S. consumers more seamless omni-channel shopping experiences. The pandemic has further accelerated the growth of omni-channel shopping. This study aimed to explore the effects of channel integration in six aspects (i.e., promotion, product and price, transaction information, information access, order fulfillment, and customer service) on the U.S. consumers’ intentions to use three omni-channel shopping methods: buy online pick-up in-store (BOPI), buy online curbside pickup (BOCP), and buy in-store home delivery (BIHD). We proposed a mediation model to test the effects through consumer perceived values (hedonic value, utilitarian value), perceived risk, and perceived behavioral control. Furthermore, this study explored the moderating effect of perceived COVID-19 vulnerability on the relationships between consumers’ internal evaluations of channel integration and their shopping method selection intentions. A total of 516 eligible responses were gathered through a survey of U.S. consumers. Multiple regressions were applied to test the hypotheses. Six types of channel integration showed significant effects on the U.S. consumers’ internal evaluations, which in turn influence their intentions to use certain types of omni-channel shopping methods. Overall, the proposed model exhibits a satisfactory explanatory power.

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Section: Theoretical Background and Hypotheses Development 21 Omni-channel Shopping Methodsmentioning

confidence: 99%

How Does Channel Integration Affect Consumers’ Selection of Omni-Channel Shopping Methods? An Empirical Study of U.S. Consumers

Chen

Chi

2021

Sustainability

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“…Jiang et al. (2020) examined a retailer's pricing and service value in the presence of the BOPS option, and the result suggested that offering the BOPS option is always an effective tool to boost supply chain performance. Considering that the manufacturer cooperates with the retailer to implement the BOPS option, Li et al.…”

Section: Literature Reviewmentioning

confidence: 99%

Effect of the buy‐online‐and‐pickup‐in‐store option on pricing and ordering decisions during online shopping carnivals

Shao

2021

Int Trans Operational Res

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This study focuses on the value of the buy‐online‐and‐pickup‐in‐store (BOPS) option during online shopping carnivals. We develop a newsvendor model in which a retailer faces the risk of online order overload and provides consumers with a BOPS option. The optimal pricing and ordering decisions under the benchmark scenario and the omnichannel retailing scenario with the BOPS option are analyzed. The results demonstrate that after implementing the BOPS option, the retailer will maintain or lower the price instead of raising the price. In addition, we find that the fraction of BOPS consumers, the unit goodwill loss, and the retailer's best online service capacity play significant roles in the implementation of the BOPS option. We identify the condition under which the retailer can benefit from the BOPS option.

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“…Li et al (2019) [20] examined the impact of display effects on manufacturers pricing and service efforts. Jiang et al (2020) [16] investigated the interaction of a dominant retailer and a manufacturers strategies on the pricing and service. Their results revealed that the service provided by the retailer has a positive influence on the market demand.…”

Section: Literature Reviewmentioning

confidence: 99%

Cost-sharing strategy for recycling and service investment in a closed-loop supply chain

2021

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This paper investigates the cost-sharing strategies of a manufacturer, a retailer and a third-party recycler in a Stackelberg game considering government subsidy and retailer’s service effort. Next, we construct profit functions of the manufacturer, the retailer and the third-party recycler considering government subsidy and service effort for four scenarios: no cost-sharing (N), service investment cost-sharing (I), recycling investment cost-sharing (II), and both service and recycling investment cost-sharing (III). Furthermore, we obtain the optimal results and discuss the impact of cost-sharing ratio, service cost coefficient, government subsidy and service sensitivity coefficient on profits and social net benefits. The results show that the service investment cost-sharing strategy cannot achieve profit coordination, and under certain conditions, the recycling investment cost- sharing strategy and the service and recycling investment cost-sharing strategy can achieve profit coordination. In addition, changes in different factors such as government subsidy, service cost coefficients, and service sensitivity coefficients will affect the effectiveness of cost-sharing strategies.

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Optimal pricing decisions for an omni‐channel supply chain with retail service

Cited by 63 publications

References 38 publications

How Does Channel Integration Affect Consumers’ Selection of Omni-Channel Shopping Methods? An Empirical Study of U.S. Consumers

How Does Channel Integration Affect Consumers’ Selection of Omni-Channel Shopping Methods? An Empirical Study of U.S. Consumers

Effect of the buy‐online‐and‐pickup‐in‐store option on pricing and ordering decisions during online shopping carnivals

Cost-sharing strategy for recycling and service investment in a closed-loop supply chain

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