Exhibition and Trade Fair Activity as an Effective Organizational Method to Fulfill State Strategic Interests

Sadovnichaya, A. V.

doi:10.22394/1726-1139-2017-7-96-109

Cited by 4 publications

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Strategic priorities of development of tourism and exhibition and fair activities in Kuzbass

Pyatovskiy¹,

Sadovnichaya

Chkhotua

et al. 2020

RJIE

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Tourism is undoubtedly considered to be a strategic industry, especially in the countries with unique natural, cultural and historical resources. However, not very long ago the function of tourism in Russia was more of social character than of economic one. At present tourism is the largest intersectoral complex with a significant multiplicative effect. In order to strategize the tourist industry according to Dr. Vladimir L. Kvint’s methodology it is necessary to evaluate global, national and regional tendencies and consistent patterns, to make analysis of opportunities and threats and to concentrate on the priority trends of development of tourism. To be implemented the trends must be provided with competitive advantages. Kuzbass possesses unrealized potential in the development of niche types of tourism which include snowmobile, off road and industrial tourism. In the conditions of the current financial crisis it is a significant competitive advantage of the region which will make it possible to develop both intraregional and interregional tourism in this direction. Exhibition and fair activity is the most important tool of communication, a mechanism of promotion of new technologies and goods into foreign and domestic markets and a powerful driver of economy. Strategic interests both of the state and its key industrial region Kuzbass can also be realized by organizing international industrial fairs. The objective of the article is to ground the expediency of strategic development and to determine the priority directions for the development of tourism and exhibition and fair activity for the region’s economy in the post-crisis conditions.

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Strategic priorities of development of tourism and exhibition and fair activities in Kuzbass

Pyatovskiy¹,

Sadovnichaya

Chkhotua

et al. 2020

RJIE

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Strategic priorities of development of tourism in the industrial region of Kuzbass

Azhischeva,

Yumatov,

Chkhotua

2024

RJIE

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The study is aimed at identification and justification of priorities for the development of tourism on the territory of the North Kuzbass agglomeration on the basis of Russian and international experience in strategizing. The authors have created their own algorithm for expert assessment of the implementation of the regional strategic program on the basis of Professor Kvint’s concept of strategizing. The main types of tourism have been identified (snowmobile, event, cultural and educational, industrial tourism), and their development will contribute to the increase of competitive advantages of the local authorities of Kuzbass municipalities in the development and implementation of tourism strategies and achievement of the goals of national project “Tourism and Hospitality Industry”.

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Strategizing of Kuzbass Region Economic and Investing Development

Kvint

Alimuradov²,

Astapov³

et al. 2021

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Exhibition and Trade Fair Activity as an Effective Organizational Method to Fulfill State Strategic Interests

Cited by 4 publications

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Strategic priorities of development of tourism and exhibition and fair activities in Kuzbass

Strategic priorities of development of tourism and exhibition and fair activities in Kuzbass

Strategic priorities of development of tourism in the industrial region of Kuzbass

Strategizing of Kuzbass Region Economic and Investing Development

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