“…Attempting to achieve sustainability in supply chains involves multiple tensions (Hahn, Pinkse, Preuss, & Figge, ; Montabon, Pagell, & Wu, ). Tensions can surface between short‐term profitability and long‐term environmental integrity (Slawinski & Bansal, ; Wu & Pagell, ), between cost efficiency and sustainability (Busse, ; Ruwanpura & Wrigley, ; Yu, ), and between competing stakeholders’ interests (Chung, ; Thornton, Autry, Gligor, & Brik, ; Wu, Ellram, & Schuchard, ). Despite this, research in the fields of corporate sustainability and sustainable supply chain management (SSCM) has predominantly followed an instrumental perspective, which takes for granted the dominant role of economic concerns over social and environmental goals (Gao & Bansal, ) and continues to view the relationships among environmental, social, and economic goals in terms of either win–wins or trade‐offs (Van der Byl & Slawinski, ).…”