Facebook-Based Women Entrepreneurship in Bangladesh: Opportunities and Challenges

Tabassum, Tahsina

doi:10.36609/bjpa.v26i2.22

Cited by 6 publications

(4 citation statements)

References 29 publications

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“…students can simply open a page and start selling their products to known friends and relatives, which spreads further through their colleagues and acquaintances, hence their businesses boom (How small business, 2018). From another previous research conducted by Tabassum, (2018), it appears that middle-aged married women who have graduated tend to become entrepreneurs. Most of the time, they choose casual shopping and clothing, food, and a variety of items to start their business.…”

Section: Benefits Achieved By Bangladeshi People Using the Dmpsmentioning

confidence: 91%

Facebook Digital Market Platforms - Information that Facilitates Purchase Decisions

Islam

2023

SSRN Journal

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Section: Benefits Achieved By Bangladeshi People Using the Dmpsmentioning

confidence: 91%

Facebook Digital Market Platforms - Information that Facilitates Purchase Decisions

Islam

2023

SSRN Journal

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“…Nowadays, entrepreneurship has become a meaningful career among women (Shamsul et al, 2018). It is one of the driving agents for the continuously changing economy of any country (Tabassum, 2019). With time Bangladeshi women are also facing prominent changes in their everyday life with the growing economic progress of the country (Solotaroff et al, 2019).…”

Section: Literature Reviewmentioning

confidence: 99%

“…In the last few years, they started to leave their footprints to build an economically strong Bangladesh. Through all unfavorable circumstances, they are making their way to contribute to our economy and their personal life (Tabassum, 2019).Women entrepreneurship is neither something new nor unfamiliar for Bangladesh. But the journey of a female entrepreneur is definitely not easier compared to a male entrepreneur.…”

Section: Literature Reviewmentioning

confidence: 99%

Women Entrepreneurs-Contributions Through the Digital Marketplace: In the Economy of Bangladesh

Ripa

Mustari

Azam

et al. 2023

Am. J. Youth Women Empower.

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Entrepreneurship plays a significant role in a nation’s economic development because it creates wealth, reduces unemployment, and combats poverty. The present research was solely concerned with the contribution of female entrepreneurs to Bangladesh’s economy. It attempts to depict the overall experience of female entrepreneurs, such as the encouragement or support they received, the obstacles and barriers they had to overcome, and so on. This study’s main goal was to discover the benefits of the digital marketplace in the ventures of women in Bangladesh. The data were analyzed using a quantitative research design, simple percentages, and Index Scale Statistics. Data collection was done primarily, and the samples were obtained from female entrepreneurs via a questionnaire survey using convenience and snowball sampling. The graph and table were created using STATA. The findings show that most women in Bangladesh start businesses to gain self-sufficiency or financial independence. Social barriers, family restrictions, insufficient product, insufficient labor, and so on were among the major issues they faced. Before starting the business, most women were students, homemakers, or teachers. In accordance with the respondents, their product has helped people improve their quality of life. Most female entrepreneurs want to grow their online and offline businesses and help unemployed women gain employment. It was discovered that the majority of online entrepreneurs are young women. Most of the start-ups were launched in 2020, indicating a relationship between COVID-19 effects and the launching of start-ups. The majority of women sold their goods on Facebook. Most female entrepreneurs buy their products from wholesalers to get better deals and more benefits. In contrast, some entrepreneurs produce the goods themselves to guarantee their authenticity. The economic development and social well-being of the community and their families’ income are greatly enhanced by the participation of women in entrepreneurship. The findings demonstrate the profound effects that women’s entrepreneurship has had on both the economic situation in Bangladesh and the lives of the entrepreneurs.

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“…Over the past few years, they have significantly impacted and shaped the country’s economy. They tend to balance their personal lives and contribute to the economy (Tabassum, 2019).…”

Section: Introductionmentioning

confidence: 99%

Breaking barriers and empowering marginal women entrepreneurs in Bangladesh for sustainable economic growth: a narrative inquiry

Moral,

Rahman,

Rahman

et al. 2024

SEJ

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Purpose The bread and butter of marginal communities primarily rely on their artisanal work, to which the communities’ women have notable contributions despite facing numerous challenges. This study aims to unveil the challenges along with latent opportunities of different marginal women entrepreneurs in the rural areas of Bangladesh. Design/methodology/approach This study used narrative inquiry to explore the real-life business phenomena of 15 marginal women entrepreneurs with more than 5 years of business experience living in 4 districts of Bangladesh. This approach was used to document participants’ responses through the storytelling of their daily business experiences. Findings The findings of this paper indicate that vulnerable living conditions, social negligence, availability of substitutes, frequent sickness, increasing price of raw materials, lack of entrepreneurial skills and lack of managerial skills are the major challenges of marginal women entrepreneurs. In contrast, minimum capital requirement, home-based business, traditional profession, retaining cultural heritage and lack of accountability are the main opportunities that motivate marginal women to continue their entrepreneurial activities. Research limitations/implications The insight of this research can promote and sustain marginal women entrepreneurship and aid researchers, policymakers and businesses in improving the various entrepreneurial aspects of informal community entrepreneurs in developing countries. However, the study was limited to five marginal community entrepreneurs (Rishi, Kumor, Jele, Cobbler and Kamar) in Bangladesh. Therefore, conducting future research encompassing all marginalized communities is recommended, and empirical studies on this domain are highly encouraged. Social implications The insight of this research can promote and sustain marginal women entrepreneurship and aid researchers, policymakers and businesses in improving the various entrepreneurial aspects of informal community entrepreneurs in developing countries. Originality/value In the authors’ knowledge, this is unique research on marginal women entrepreneurs in Bangladesh.

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Facebook-Based Women Entrepreneurship in Bangladesh: Opportunities and Challenges

Cited by 6 publications

References 29 publications

Facebook Digital Market Platforms - Information that Facilitates Purchase Decisions

Facebook Digital Market Platforms - Information that Facilitates Purchase Decisions

Women Entrepreneurs-Contributions Through the Digital Marketplace: In the Economy of Bangladesh

Breaking barriers and empowering marginal women entrepreneurs in Bangladesh for sustainable economic growth: a narrative inquiry

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