Factors Impacting the Commercial Potential of Technologies: Expert Approach

Abstract

In order to ensure the harmonious activity of the institutions engaged in R&D and to reduce the uncertainty of the commercialization of technologies, an advanced tool for verifying decisions on technology development at early stages of commercialization, i.e. an instrument for assessing the commercial potential of technology, is needed. The article is aimed at defining the importance of factors in the commercial potential of technologies with the help of expert research. To achieve the goal, the following tasks have been approached: (1) on the basis of the created system for factors in the commercial potential of technologies, to conduct expert research aimed at collecting information on the importance of factors in technologies; (2) to apply the methods of mathematical statistics in order to determine the compatibility level of expert opinions and the significance of factors. The system of factors in the commercial potential of technologies and the identified significance of factors can be used as recommended guidelines for technology developers, investors and potential owners in the decision-making processes of commercialization, investment or purchase of technology as well as at the next stage of research on the development model for assessing the commercial potential of technologies.

Sustainable economic growth and innovative development of educational systems

“…New technologies that are starting to emerge and dominate the world markets require constantly adapting and enhancing one's skills and qualifications Chmielewska & Horváthová 2016;Ehrenberger et al, 2015;Grenčiková et al, 2017;Hilkevics & Hilkevica, 2017, Lisin et al, 2017Radwan & Sakr, 2017;Mačerinskienė & Aleknavičiūtė, 2017;Shpak et al, 2017;Strielkowski, 2017;Żelazny & Pietrucha, 2017;Zemlickiene et al, 2017).…”

Global Security and Economic Asymmetry: A Comparison of Developed and Developing Countries

“…Currently, such fields of economy as agriculture, tourism, information technologies and textile industry are being invested as an alternative to the "oil needle" (Tvaronavičienė et al 2015;Zemlickiene et al 2017;Veselovsky et al 2018). With regard to this, the development of entrepreneurship which occupies an important place in social and economic policy, might be seen as a key element of the investment processes.…”

Strategic Signaling and New Technologically Superior Product Introduction: A Game-Theoretic Model With Simulation

“…They focused on Korean SMEs in IT-related businesses and found that the technology commercialization capabilities of firms mediate in the rela-tionship between R&D intensity and innovation performance. Zemlickienė, Mačiulis and Tvaronavičienė (2017) identified the main factors determining the commercial potential of technologies through a statistical analysis of the expert opinions evaluating the significance of the different factors. Their analysis is particularly relevant if implemented as basic performance guidelines during the initial stages of the technology development process.…”