“…The COVID-19 outbreak transformed the actors of the system and created an increased dependency on information technology and new business models for many sectors (Mele et al, 2021;Xiang et al, 2021), like paid quarantine related services (Hoang et al, 2021), short-distance travel for tourists (Jafari et al, 2020) or online delivery systems for food services (Hobbs, 2020). COVID-19 has also had a major impact on individuals like older people, which represent the most affected segment of the population (Argan et al, 2020) due to loneliness, reduced social activity (Kutsal, 2020;Ustun, 2020;Robb et al, 2020) and a decline in leisure and shopping trips (Shakibaei et al, 2021). In Turkey, 65+ people (older people) are the main segment of the population who were under curfew during the acute period of the outbreak, and although social media and the internet were available, they did not utilize online shopping as a new method of acquiring goods and services (Naharci et al, 2020).…”