Focus Groups
DOI: 10.4324/9780203302743_chapter_12
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Cited by 15 publications
(6 citation statements)
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“…1 ). The format of the PE sessions bore a resemblance to focus group sessions 51 , as they exhibit a semi-structured framework and were assigned for a specific objective to be addressed during each session. The PE sessions were conducted inside the designated meeting rooms located within the mining premises and the workplace.…”
Section: Methodsmentioning
confidence: 99%
“…1 ). The format of the PE sessions bore a resemblance to focus group sessions 51 , as they exhibit a semi-structured framework and were assigned for a specific objective to be addressed during each session. The PE sessions were conducted inside the designated meeting rooms located within the mining premises and the workplace.…”
Section: Methodsmentioning
confidence: 99%
“…All data will be collected in focus groups. Focus groups are a standard method in “new product development” and are widely used by marketing researchers to get feedback on new and existing products [ 29 ]. Focus groups provide a flexible mechanism for gaining insight into how others think, and they provide an efficient mechanism for understanding a range of diverse opinions at a meaningful level of detail [ 30 ].…”
Section: Methodsmentioning
confidence: 99%
“…In addition, they say that participants may stimulate each other in the discussion process, enhancing ideal generation (Bender and Ewbank, 1994). Workshops created an inclusion of those who may not participate in other forms of qualitative data collection, such as the questionnaire method; this is particularly important when participants are illiterate or semi-literate (Langford and McDonagh, 2003, Table 2).…”
Section: Workhopmentioning
confidence: 99%