Focus on Facebook: Who Are We Anyway?

McClard, Anne; Anderson, Ken

doi:10.1525/an.2008.49.3.10

Cited by 15 publications

(6 citation statements)

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“…We could observe concerns about privacy and disclosure many times during the interviews with managers, alerting about the challenge to handling personal and professional life through SNS. This problem was presented by Gross & Acquisti (2005) and McClard & Anderson (2008), according to whom people usually share and interact differently according to the circle of connections. The business analyst from company E refused a request of friendship on Facebook because she wanted to keep a barrier between the information disclosed to personal and professional friends.…”

Section: Privacy and Disclosurementioning

confidence: 99%

The Use of Social Network Sites in the Workplace: a Case Study in Brazilian Companies

Yokoyama¹,

Sekiguchi²

2014

BBR

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People are increasingly using Social Network Sites (SNS) through corporate platforms or open websites such as Twitter, LinkedIn and Facebook. As a recent phenomenon, the potential benefits and risks of such tools are still not properly addressed in organizations. The purpose of this paper is to analyze how Brazilian companies are using this tool to achieve their corporate strategic objectives. We conducted a qualitative case study and proposed a framework that classified the companies into three groups according to their position about SNS use in the workplace. The knowledge creation group benefits the social and intellectual capital generated by online discussion, while the corporate branding group seeks to strengthen the corporate image with customers. The administrative control group is more concerned about productivity, procrastination and data confidentiality. We also highlight the reasons for employees to use SNS during working time, the benefits and risks caused by formation of social capital and concerns about privacy.

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Section: Privacy and Disclosurementioning

confidence: 99%

The Use of Social Network Sites in the Workplace: a Case Study in Brazilian Companies

Yokoyama¹,

Sekiguchi²

2014

BBR

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“…As the cost of mobile phone data plans is much lower in Australia than in Timor, WhatsApp and Facebook have become an indelible part of overseas Timorese workers' social lives and play a vital role in managing transnational family relationships, as has been observed in other migrant communities (McKay, 2010). Social media applications allow for immediate responses, helping to meet socio-psychological needs and providing opportunities to build social connections, maintain social identity and deal with problems that may arise (Dalsgaard, 2008;McClard and Anderson, 2008).…”

Section: Maintaining Long-distance Family Relationships Via Social Mediamentioning

confidence: 99%

Migration, family and networks: Timorese seasonal workers' social support in Australia

2021

Asia Pacific Viewpoint

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This paper explores the social support of Timorese workers under the Australian Seasonal Workers Programme (SWP). The SWP, which allows citizens from Pacific Island countries and Timor-Leste to work in Australian agriculture for six to nine months, has become the major source of remittances for seasonal workers from Timor-Leste. The paper describes how access to the internet and the availability of social media devices can help to maintain long-distance family relationships, support migrants' well-being and alleviate the effects of socio-spatial segregation to some extent. However, the need to earn remittances in a fixed period of time forces them to accept a trade-off in the quality of their social and personal lives in rural Australia. According to the New Economics of Labour Migration (NELM), isolation and separation from families are part of a rational household strategy to accumulate remittances. This paper argues that insufficient attention has been paid to the social costs borne by workers and left-behind households and that the sustainability of the SWP depends to a large extent on the ability of workers to find ways of meeting their needs for social support. The analysis is based on data from participant observation and semi-structured interviews with 50 Timorese seasonal workers in Australia and Timor-Leste.

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“…The difference between Facebook and other online based social services is that "Facebook is an application platform on which the interaction between individuals through applications create the content (collective)" (McClard & Anderson, 2008).…”

Section: Facebookmentioning

confidence: 99%

The Consumer Influence of Marketing in the Digital Age: A Meta-Analysis

Young¹

2018

Preprint

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This study addresses the issue of the shift from traditional to new media marketing and its effects on the relationship between brands and consumers. Through a systematic analysis of 53 articles and research studies on an array of topics within digital marketing, this paper summarizes the main findings and compiles the major research trends. Through an aggregation of the surveys and studies existing in the current field, the following analysis was constructed, in order to form a dynamic representation of the developments within the process of consumption. The examination of consumer behavior refers to different areas, which were deeply investigated here, including: consumer levels of involvement, the various methods of information transfer, the multiple social networking platforms, and the ways these are utilized towards purchasing decisions. As this topic has become so intertwined in the marketing world today, this meta-analysis serves as a compilation of the major works of the past twenty years, leading up to this shift in ever-changing levels interactivity. With the introduction of the digital age, the Internet, which didn’t initially possess such transparent ties to the field of consumerism, has managed to reinvent and redefine the entirety of its inner workings.

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Focus on Facebook: Who Are We Anyway?

Cited by 15 publications

References 0 publications

The Use of Social Network Sites in the Workplace: a Case Study in Brazilian Companies

The Use of Social Network Sites in the Workplace: a Case Study in Brazilian Companies

Migration, family and networks: Timorese seasonal workers' social support in Australia

The Consumer Influence of Marketing in the Digital Age: A Meta-Analysis

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