2019
DOI: 10.1016/j.bushor.2019.07.002
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From disruptively digital to proudly analog: A holistic typology of digital transformation strategies

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Cited by 175 publications
(156 citation statements)
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References 15 publications
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“…Some organizations see digital transformation as a medium to optimize business processes and reduce costs, while others view it as a prospect to design new value by providing services that do not exist [21]. Typically, digital technologies do not replace and displace existing components they rather enhance and digitize existing process transforming them into data sources and enabling innovations [22]. DT aims to provide significant changes through the combinations of computing, communication, information, and connectivity technologies [20].…”
Section: Digital Transformation Of Emobilitymentioning
confidence: 99%
“…Some organizations see digital transformation as a medium to optimize business processes and reduce costs, while others view it as a prospect to design new value by providing services that do not exist [21]. Typically, digital technologies do not replace and displace existing components they rather enhance and digitize existing process transforming them into data sources and enabling innovations [22]. DT aims to provide significant changes through the combinations of computing, communication, information, and connectivity technologies [20].…”
Section: Digital Transformation Of Emobilitymentioning
confidence: 99%
“…Consoli (2005) points that production, organization, consumption, and regulations are the main factors of the structural change in the banking sector, based on the Information and Communication Technologies (ICTs) theory. Finally, there are studies that use the good examples of disruption in other sectors (e.g., Airbnb, Uber etc), in order to reflect on the core components and approaches for successful transformation (e.g., Furr & Shipilov, 2019;Tekic and Koroteev, 2019).…”
Section: Theoretical Backgroundmentioning
confidence: 99%
“…Guinan et al (2019) also focus on the squads of ING but through the lens of customer experience and customer journey improvement. Tinkoff Bank is considered a notable example to understand how someone can build a digital bank in a traditional and bureaucratic market by paying attention to delivering an outstanding value proposition (Tekic and Koroteev, 2019). Other scholars use banks as rich case studies or they study the statistics in the banking sector to investigate customer adoption (Campbell and Frei, 2010 – Large US bank), organizational structure (Singh et al, 2019 – multiple case study) or the impact of digital technologies between competition and stability (Vives, 2019).…”
Section: Theoretical Backgroundmentioning
confidence: 99%
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“…From the point of view of digital transformation, some organizations can be attributed to the category of companies aimed at increasing efficiency, which use digital assets to increase the efficiency and speed of their business [13]; others relate to modernization-oriented companies that are building up new competencies to modernize their business [14]; still others are among the reformers that change their core business models to restructure their business [15]; finally, another category is industry pioneers who enter new markets or develop new industries [16].…”
Section: The Digitalization Indicators Of Russian Economy Show a Greamentioning
confidence: 99%