Gender differences in the use of SCREAM Rhetorical devices displayed on video presentations: (An analysis of undergraduate students' persuasive presentations)

Luke, Joice Yulinda; Soraya, Kiky

doi:10.1109/hsi.2017.8005009

Cited by 1 publication

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“…Students often do not pay significant attention to any speeches or presentations occurred in the classroom due to some lapses of attention span such as poor listening, yawns, blurred visual images, and noisy situations. For these reasons, Luke & Soraya (2017) explored some persuasive tactics that should be used. Popularly known as SCREAM rhetorical devices, these are simile, contrast, rhyme, echo, alliteration, and metaphor.…”

Section: Resultsmentioning

confidence: 99%

Persuasive Communication: What Do Existing Literature Tells Us About Persuasive Communication Among Students?

Derin

Nursafira²,

Yudar³

et al. 2020

Utamax

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In comparison to studies on the improvement of students’ motivation to learn in class, there is a lack of studies on the improvement of students’ ability to motivate others to learn in class by persuasion. Meanwhile, Education Department students who are future teachers are expected and evaluated on their ability to be persuasive. As a first step to address this gap, this present study aims to review the current literature on the persuasiveness of students. Specifically, this study proposed the research question “What do existing literature tells us about persuasive communication among students?” Using keyword-based search as a basis for the library research method, from 269,000 results from Google Scholar this qualitative study collected a total of 76 as raw data over 3 months from October to December 2019. With NVivo 12 software, this present study selected only the most relevant studies to the research question to be analyzed. Analysis on the remaining 16 studies indicated that research interest in persuasive communication among students is increasing during the last five years. Many of the students’ involved in such studies, however, are mainly English, Business, or English Business students. There is still room to explore and learn more about persuasive communication with other types of variable and demography.

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Section: Resultsmentioning

confidence: 99%