2014
DOI: 10.1201/b17872
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Generalized Structured Component Analysis

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Cited by 109 publications
(122 citation statements)
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“…Variance-based SEM methods-such as partial least squares path modeling (PLS ;Lohmöller 1989;Wold 1982), generalized structured component analysis (GSCA;Henseler 2012;Hwang and Takane 2004), regularized generalized canonical correlation analysis (Tenenhaus and Tenenhaus 2011), and best fitting proper indices (Dijkstra and Henseler 2011)-have in common that they employ linear composites of observed variables as proxies for latent variables, in order to estimate model relationships. The estimated strength of these relationships, most notably between the latent variables, can only be meaningfully interpreted if construct validity was established (Peter and Churchill 1986).…”
Section: Introductionmentioning
confidence: 99%
“…Variance-based SEM methods-such as partial least squares path modeling (PLS ;Lohmöller 1989;Wold 1982), generalized structured component analysis (GSCA;Henseler 2012;Hwang and Takane 2004), regularized generalized canonical correlation analysis (Tenenhaus and Tenenhaus 2011), and best fitting proper indices (Dijkstra and Henseler 2011)-have in common that they employ linear composites of observed variables as proxies for latent variables, in order to estimate model relationships. The estimated strength of these relationships, most notably between the latent variables, can only be meaningfully interpreted if construct validity was established (Peter and Churchill 1986).…”
Section: Introductionmentioning
confidence: 99%
“…The hypothesis was tested using Generalized Structured Component Analysis (GSCA) (Hwang and Takane, 2004). This method was chosen because it was considered to be much more practical stages to accommodate the mediating role of satisfaction and confidence in the process of formation of WOM than when using hierarchical multiple regression method as proposed by Birnbaum and Mellers (1979) Baron and Kenny (1986), Collins et al (1998)and MacKinnon (2009).…”
Section: B Statistical Analysismentioning
confidence: 99%
“…The sampling technique of research is proportional stratified random sampling [5]. Data were analyzed using Generalized structured component analysis (GSCA) [6] …”
Section: Methodsmentioning
confidence: 99%