ScopeThis paper aims to explore the osteogenic activity and potential mechanism of the peptide‐calcium chelate, and provides a theoretical basis for peptide‐calcium chelates as functional foods to prevent or improve osteoporosis.Methods and resultsIn this research, a novel peptide (Phe‐Gly‐Leu, FGL) with a high calcium‐binding capacity is screened from bovine bone collagen hydrolysates (CPs), calcium binding sites of which mainly included carbonyl, amino and carboxyl groups. The FGL‐Ca significantly enhances the osteogenic activity of MC3T3‐E1 cells (survival rate, differentiation, and mineralization). The results of calcium fluorescence labeling and molecular docking show that FGL‐Ca may activate calcium‐sensing receptor (CaSR), leading to an increase in intracellular calcium concentration, then enhancing osteogenic activity of MC3T3‐E1 cells. Further research found that FGL‐Ca significantly promotes the mRNA and protein expression levels of CaSR, transforming growth factor β (TGF‐β1), TGF‐β‐type II receptor (TβRII), Smad2, Smad3, osteocalcin (OCN), alkaline phosphatase (ALP), osteoprotegrin (OPG), and collagen type I (COLI). Subsequently, in the signal pathway intervention experiment, the expression levels of genes and proteins related to the TGF‐β1/Smad2/3 signaling pathway that are promoted by FGL‐Ca are found to decrease.ConclusionsThese results suggest that FGL‐Ca may activate CaSR, increase intracellular calcium concentration, and activate TGF‐β1/Smad2/3 signaling pathway, which may be one of the potential mechanisms for enhancing osteogenic activity.