2013
DOI: 10.1162/leon_a_00649
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Give Me Gestalt! Preference for Cubist Artworks Revealing High Detectability of Objects

Abstract: In cubist paintings by Picasso, Braque and Gris it is possible to detect everyday objects like guitars, bottles or jugs, although they are often difficult to decipher. In this art-science collaborative study we found that participants without expertise in cubism appreciated cubist artworks more if they were able to detect concealed objects in them. The finding of this strong correlation between detectability and preference offers wide implications for art history and human cognition as it points to a mechanism… Show more

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Cited by 39 publications
(36 citation statements)
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“…Some will meet this challenge with indifference. For others, it might appear as a playful and exciting endeavor to shape one's identity, probably on basis of the mere attempt to bring order into the story (see the “Aesthetic Aha” effect in Muth and Carbon, 2013), although a final solution might not be the ultimate source of reward (Muth and Carbon, 2013; Muth et al, in press). Embracing this full range might help to understand why conspiracy theories are not a well-separated niche of psychology and society—but, according to our data, pervasive.…”
Section: Discussionmentioning
confidence: 99%
“…Some will meet this challenge with indifference. For others, it might appear as a playful and exciting endeavor to shape one's identity, probably on basis of the mere attempt to bring order into the story (see the “Aesthetic Aha” effect in Muth and Carbon, 2013), although a final solution might not be the ultimate source of reward (Muth and Carbon, 2013; Muth et al, in press). Embracing this full range might help to understand why conspiracy theories are not a well-separated niche of psychology and society—but, according to our data, pervasive.…”
Section: Discussionmentioning
confidence: 99%
“…The idea that increases in fluency, or the reduction of disfluency, due to stimulus elaboration have positive effects on aesthetic appreciation is also empirically supported Muth, Pepperell, & Carbon, 2013). , for instance, analyzed whether aesthetic appreciation benefits from perceptual insights, also referred to as the "Aesthetic Aha Effect," during the elaboration of indeterminate stimuli.…”
Section: Pia Model Thesis 4: Controlled Processing-based Aesthetic Evmentioning
confidence: 99%
“…Fortunately, we are not only equipped with a cognitive mechanism helping us to perceive such Gestalts, but we also feel rewarded when having recognized them as Gestalts despite indeterminate patterns (Muth et al, 2013): in the moment of the insight for a Gestalt the now determinate pattern gains liking (the so-called “Aesthetic-Aha-effect”, Muth and Carbon, 2013). The detection and recognition process adds affective value to the pattern which leads to the activation of even more cognitive energy to deal with it as it now means something to us.…”
Section: Perception As a Grand Illusionmentioning
confidence: 99%