In this study, the design optimisation of a synchronous reluctance machine for light electric vehicles is proposed, to increase efficiency and reduce torque ripples. The existing machine was structurally optimised, using dedicated genetic algorithms, replacing only the rotor and keeping the stator and it's winding untouched. Starting from the original design of the rotor implemented in Flux2D, a finite element analysis software, and the genetic algorithm optimisation implemented in Matlab, a complex co-simulation was accomplished to obtain a rotor architecture that increases the machine's performances and decreases the torque ripples. By this, performing rotor skewing is not needed any more, hence the torque loss due to it was cancelled. The optimised rotor design increases the machine performances by higher mean torque, no skewing, <8% torque ripples, higher efficiency and better inductance characteristics. Comparative results obtained both in simulations and experimental measurements prove positive outcomes of the optimisation process.