“…In 2006, I was contacted by and soon (in 2008) met Matthias Barton at a drug discovery meeting in Dubai, beginning a more than 10-year collaboration [70, 132-147]. Various combinations of these individuals (along with superb graduate students, post-docs and technicians) would be central to our studies over the years to demonstrate that 1) GPER-expressing cells exhibited binding of a fluorescent estrogen derivative that colocalized with GPER to intracellular membranes (endoplasmic reticulum and Golgi apparatus) (Arterburn, Sklar, [66]); 2) only cell permeable estrogen derivatives rapidly activate GPER, suggesting intracellular GPER is functionally active (Arterburn, [99]); 3) GPER-selective agonists and antagonists, that do not interact with the classical estrogen receptors, can be identified (Oprea, Sklar, Arterburn, [85, 86, 148, 149]); 4) GPER can be visualized in vivo through the use of novel radio-imaging agents (Arterburn, [150-155]); 5) using murine models, including GPER knockout mice, GPER plays important roles in both breast and endometrial cancer (but not uterine imbibition for example) (Hathaway, [86, 156-158]) as well as in metabolism (Hathaway, [159]) and vascular biology and disease (Barton, [70, 134, 139-142, 145-147, 160, 161]); 6) GPER is prognostic for survival in both endometrial and ovarian cancers (Smith, [129, 130]) and 7) GPER is critical in aging through its regulation of superoxide production via Nox1 (Barton, [162]). Our work to understand the roles of GPER in metabolism [163] and vascular biology [71] and the potential clinical benefits of GPER-selective agonists and antagonists [149] are reviewed elsewhere in this special issue.…”