2020
DOI: 10.1109/access.2020.2963944
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Green Product Supply Chain Coordination Under Demand Uncertainty

Abstract: The problem of coordinating a two-echelon green product supply chain with environmentally conscious consumers under demand uncertainty is studied in this paper. In the green product supply chain, a manufacturer produces green product through developing green technology and a retailer promotes the green product through green marketing. The demand of the green product is uncertain with the mean and the variance as the only known information. After analyzing the utility that a consumer gained from the green produ… Show more

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Cited by 21 publications
(17 citation statements)
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References 37 publications
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“…Fang et al [28] investigated price and order strategies for innovative green products using demand forecasting and sharing. Xin et al [29] studied the problem of coordinating two levels of green product supply chains in the presence of uncertain demand from environmentally conscious consumers and found that two-part tariff contracts can always coordinate the supply chain. Zhang et al [30] found that if manufacturers distributed brown and green products separately through different retailers, they could achieve higher profits through strategic pricing without changing their product portfolios.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Fang et al [28] investigated price and order strategies for innovative green products using demand forecasting and sharing. Xin et al [29] studied the problem of coordinating two levels of green product supply chains in the presence of uncertain demand from environmentally conscious consumers and found that two-part tariff contracts can always coordinate the supply chain. Zhang et al [30] found that if manufacturers distributed brown and green products separately through different retailers, they could achieve higher profits through strategic pricing without changing their product portfolios.…”
Section: Literature Reviewmentioning
confidence: 99%
“…However, all the research concentrates on the reverse channel in this paper, and the fairness concern of collectors has no impact on retailers. When the manufacturer considers the Corporate Social Responsibility(CSR) of the channel and the sustainable development of the enterprise, he will increase the advertising investment [47], green product promotion [48] and so on to change the reputation of the CLSC. At this time, the reputation of the CLSC will change with the CSR level of the manufacturer, which will definitely have a certain effect on the forward channel.…”
Section: Discussionmentioning
confidence: 99%
“…From the perspective of manufacturers, Nielsen proposes a sequential profit-sharing mechanism under the constraint of wholesalers, which will enable manufacturers to produce products at the highest green level to move towards sustainable development [16]. Xin explored the harmonization problem of green production with uncertain demand, illustrating the validity of contract with uncertain demand [17].…”
Section: A Green Supply Chain Managementmentioning
confidence: 99%