Greenwashing Revisited: Extending the Critique of CSR Communication

Feix, Aurélien

doi:10.5465/ambpp.2017.15452abstract

Cited by 3 publications

(8 citation statements)

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“…Regarding the measurement of the degree of “greenwashing”, a unified standard has not yet been formed, and the quantitative research on the degree of “greenwashing” of companies in academia mainly focuses on two aspects. First, identifying the location where the “greenwashing” information appears, using “deep greenwashing” to explain [ 25 ]. Or directly carrying out the qualitative stratification of the degree by dividing the degree of “greenwashing” into “hard greenwashing” and “light greenwashing” to measure [ 26 ].…”

Section: Literature Reviewmentioning

confidence: 99%

Unveiling the “Veil” of information disclosure: Sustainability reporting “greenwashing” and “shared value”

2023

PLoS ONE

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With the increasing attention of the capital market to environmental, social and governance information, sustainability reporting has become an important carrier for stakeholders to gain insight into sustainability of companies. But the emerged “greenwashing” problem has also brought haze to the value creation of capital market. To study the consequences of the pseudo-social responsibility behavior of “greenwashing”, this paper takes China’s listed companies as the research sample to empirically examine the relationship between sustainability reporting “greenwashing” and “shared value” creation. It is found that the “greenwashing” behavior of corporate sustainability reporting significantly reduces the “shared value” creation, while the degree of sustainability information asymmetry and the quality of information disclosure play a partial mediation role between them. Further analysis shows that the more effective internal control of a company and the greater pressure of external media supervision, the more conducive to weaken the negative impact of “greenwashing” on “shared value” creation. This paper enriches the literature on the economic consequences of “greenwashing” in sustainability disclosure and the influencing factors of “shared value” creation, extends the research on information disclosure and “shared value” from financial information to non-financial information. The results call for the state to promote legislative work, formulate unified standards and compress the “greenwashing” gray space; Governments could implement mandatory disclosure, implement independent authentication and strengthen “greenwashing” social supervision; Companies should strengthen capacity building and improve the “greenwashing” governance mechanism with the help of digital empowerment.

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Section: Literature Reviewmentioning

confidence: 99%

Unveiling the “Veil” of information disclosure: Sustainability reporting “greenwashing” and “shared value”

2023

PLoS ONE

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“…Par exemple, rendre anonyme un examen permet de rendre le système de correction plus juste, sans pour autant remettre en question la raison d'être de l'examen (Boltanski & Chiapello, 1999). Au sujet de la RSE, une critique corrective militera pour une meilleure adéquation entre discours et pratiques dans la communication sur la RSE, sans remettre en question le bien-fondé de la communication sur la RSE (Feix, 2017). La critique radicale, quant à elle, adopte une approche qui remet fondamentalement en question l'objet qu'elle critique.…”

Section: L'argumentation Et La Théorisation De La Critique : La Criti...unclassified

“…Les acteurs d'une critique radicale contestent le système d'un point de vue ontologique (Benquet, 2010). Elle remettra en question les fondements de la communication sur la RSE, voire de la RSE elle-même, en problématisant les présupposés sur lesquels repose la critique corrective (Feix, 2017). La critique corrective sera souvent ellemême critiquée comme « réformiste » par la critique radicale.…”

Section: L'argumentation Et La Théorisation De La Critique : La Criti...unclassified

“…Cette recherche poursuit cet objectif et apporte alors l'opportunité de reconsidérer le processus de transformation du capitalisme, en s'intéressant à une critique qui n'a pas encore trouvé de réponse stabilisée à travers un nouvel esprit du capitalisme. En effet, si la contradiction entre un système d'accumulation illimité et la question écologique apparaît rationnellement entendable, le fondement ontologique sur lequel se basent les acteurs de la critique écologique reste insuffisamment formulé pour pouvoir comprendre l'origine et les conséquences de cette contradiction (Feix, 2017). Préciser d'abord le fondement de l'argumentation écologique acteurs est nécessaire afin de mieux caractériser ensuite la manifestation de cette critique dans les entreprises.…”

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La critique écologique radicale dans le contexte de l’entreprise : l’ambivalence des démarches de RSE dans les entreprises en Biodynamie

Roquebert

2020

Vie &Amp; Sciences De l'Entreprise

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Cet article interroge la portée de la critique écologique pour l’évolution organisationnelle dans un contexte capitaliste. Nous nous intéressons aux répercussions d’une critique écologique radicale sur le modèle de l’entreprise et sur la RSE. Cette recherche qualitative s’appuie sur le cadre des Économies de la grandeur (Boltanski et Thévenot, 1991). Elle propose une analyse de l’argumentation écologique et questionne son caractère radical (Lafaye et Thévenot, 1993), à travers l’étude de deux PME en croissance engagées en Biodynamie. Nous y étudions la confrontation entre le développement d’un modèle fonctionnaliste d’organisation et les tentatives de défense d’un modèle écologique d’organisation, la RSE tenant une place ambivalente dans cette tension. Cette recherche précise la tension amenée par l’argumentation écologique (Lafaye et Thévenot, 1993) et expose cette tension pour l’évolution des entreprises.

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“…In particular, the tension between CSR goals and financial goals has been frequently addressed, giving rise to a variety of terms, such as 'window dressing' and 'green washing' (e.g. Bromley and Powell 2012;Feix 2017). These point to structural barriers, such as deeply embedded organisational processes and industry-specific contexts, including short production cycles and opaque supply chains (Eriksson et al 2013).…”

Section: Decoupling From Moral Responsibility For Csr Through Visionamentioning

confidence: 99%

Decoupling from Moral Responsibility for CSR: Employees' Visionary Procrastination at a SME

Sendlhofer

2019

J Bus Ethics

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Most studies of corporate social responsibility (CSR) have focused on the organisational level, while the individual level of analysis has been treated as a 'black box' when researching antecedents of CSR engagement or disengagement. This article offers insights into a small and medium-sized enterprise (SME) that is recognised as a pioneer in CSR. Although the extant literature suggests that the owner-manager is crucial in the implementation of CSR, this study reveals that employees drive CSR. The employees in the focal firm voluntarily joined forces based on their shared perception of moral responsibility for CSR and they developed strict targets to be achieved by 2030. Despite their strong ethical and moral perspective when enacting CSR, they disengaged from their moral responsibility for CSR in various contexts. This paper contributes to the theory of moral decoupling by uncovering a novel context of disengagement-'visionary procrastination'. Visionary procrastination is suggested to be a particularly relevant context of disengagement when individuals perceive moral responsibility for CSR. Moreover, by delivering insights into the antecedents of employee-initiated CSR on the organisational level, this study adds to the growing body of literature on the micro-foundations of CSR.

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Greenwashing Revisited: Extending the Critique of CSR Communication

Cited by 3 publications

References 0 publications

Unveiling the “Veil” of information disclosure: Sustainability reporting “greenwashing” and “shared value”

Unveiling the “Veil” of information disclosure: Sustainability reporting “greenwashing” and “shared value”

La critique écologique radicale dans le contexte de l’entreprise : l’ambivalence des démarches de RSE dans les entreprises en Biodynamie

Decoupling from Moral Responsibility for CSR: Employees' Visionary Procrastination at a SME

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