“…We note that Boyer et al (2012) also examined the influence of water system size, primary water source, and the state where the water system is located on adoption of inclining block rates versus uniform rates; however, we examine a number of explanatory variables not addressed by that study, apply very different econometric modeling specifications, and define PC differently. Finally, agricultural water conservation has been the primary focus of the water conservation research in the southern United States (Ding and Peterson, 2012;Johnson et al, 2011;Jordan, 2008;Rister et al, 2011;Wheeler et al, 2008), and aside from this study, little is known about the adoption of urban and rural water conservation programs in southern US communities.…”