Half the Story? Olympic Women on <i>ABC News Online</i>

Jones, Dianne

doi:10.1177/1329878x0411000114

Cited by 26 publications

(39 citation statements)

References 20 publications

(19 reference statements)

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“…Differences between the sites in the presentation of stories and photographs were taken into account during data categorisation, using guidelines from my previous online analyses (Jones, 2004(Jones, , 2006b). Some of these differences contributed to the greater number of photographs than stories in the 2008 sample.…”

Section: Methodsmentioning

confidence: 99%

“…Studies of sports reporting by traditional and online media have recorded dramatic but short-lived spikes in women's sports coverage coinciding with the Olympic Games. In 2000, the ABC gave similar attention to female and male athletes, but women's coverage was inflated by an intense focus on indigenous athlete Cathy Freeman (Jones, 2004). The outcome for sportswomen in 2008, in terms of combined story numbers and in comparison with other studies of Olympic Games reporting, confirms a historic pattern: there is a glass ceiling in the range of 30 to 35 percent of Olympics coverage, except at those times when the exposure of a select few athletes further boosts women's coverage.…”

Section: Stories In 2008mentioning

confidence: 99%

“…This study builds on my previous content analyses of Olympic sports coverage by the ABC in 2000and the BBC in 2004(Jones, 2004, 2006a, 2006b. It explores what characterises the level and nature of gendered sports coverage of the 2008 Olympic Games on the websites of the national public broadcasters in four countries.…”

Section: Research Questionsmentioning

confidence: 99%

“…Even when the quantity of coverage appears to represent gains in their mediated profile, such as during the Olympic Games, studies report a heavy emphasis on a select few female athletes and their sports in online stories and photographs (Jones, 2004(Jones, , 2006b(Jones, , 2010 and over-exposure of women as passive subjects in photographs (Jones, 2006a). With such a small percentage of photographs of female athletes published, on average, in print and online publications, what is depicted in them becomes even more important.…”

mentioning

confidence: 99%

“…49-50). Otherness is also suggested in emotional displays where text and images focus on tearful female athletes (Jones, 2004).…”

mentioning

confidence: 99%

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Online coverage of the 2008 Olympic Games on the ABC, BBC, CBC and TVNZ

Jones¹

2013

PJR

Self Cite

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Online coverage of the 2008 Olympic Games on the ABC, BBC, CBC and TVNZ The same pervasive strategies that relegate women's sports coverage to secondary status in the traditional sports media are apparent in online coverage. Content analysis of the extent and nature of 2008 Olympic Games coverage by four national public broadcasters shows men and their sports were the story in Beijing. The gender gap in story numbers favoured male athletes by a margin of four to one. Men's achievements were given more prominence than women's with twice as many lead stories and photographs of male athletes taking top spot on the websites' splash pages. The content of photographs and the language of online stories also perpetuated gender stereotypes and sexual difference by framing sportswomen as emotionally weak or dependent and less committed than male athletes.

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Section: Methodsmentioning

confidence: 99%

Section: Stories In 2008mentioning

confidence: 99%

Section: Research Questionsmentioning

confidence: 99%

mentioning

confidence: 99%

“…49-50). Otherness is also suggested in emotional displays where text and images focus on tearful female athletes (Jones, 2004).…”

mentioning

confidence: 99%