2022
DOI: 10.1108/ijhma-05-2022-0073
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Heuristics and cognitive biases in the housing investment market

Abstract: Purpose This paper aims to analyze the heuristics and cognitive biases described by behavioral finance in the investment decision-making process of Portugal’s housing market. Design/methodology/approach In a first step, the authors applied an exploratory factor analysis (EFA) to assess the impact of heuristics and cognitive biases on investors’ decision-making. In a second step, the authors run a structural equation model (SEM) diagram path to assess if the sociodemographic characteristics of housing market … Show more

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Cited by 7 publications
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