Thick‐film technology to implement passive elements, network and hybrid circuits has been widely used for four decades and its importance is still growing. While on one hand the technology has been improved to meet the requirements for more sophisticated circuits, on the other hand a better knowledge of its outstanding properties has promoted its application to a certain number of sometimes exotic devices, many of which are in the sensor and actuator area. This paper presents examples of a variety of applications to illustrate what thick film technology can offer outside the familiar area, and to stimulate the imagination of scientists towards possible new applications.