Honeycomb paperboard's out‐of‐plane bearing performance is one of the important properties in packaging field application. Further improvement of its bearing performance has important value in engineering practice. In this paper, a honeycomb core structure was designed, and the bonding dimension and manufacturing process were designed. The mechanism of out‐of‐plane quasi‐static compression deformation of reinforced honeycomb paperboard was analyzed by experiments. The theoretical model of out‐of‐plane platform stress was constructed by applying the plastic deformation, plastic energy dissipation and energy conservation theory. The results show that the improved structure can be mechanically bonded in a flat state with less technological changes. Under the same honeycomb core material and core size parameters, the bearing strength of the improved structure increases by an average of 3.9 times to conventional structure. In order to meet the same compressive strength requirement, the improved structure can reduce the performance requirements of honeycomb core material or increase the core size compared with the conventional structure. When the honeycomb core cell is larger, the tension on the core layer required for the production process is reduced. The theoretical and experimental data are in good agreement with each other, and the relative errors are all less than 13%.