How Consumer Demographics is Associated with Shopping Behaviour? A Study on Indian Consumers

Pattanaik, Subidita; Mishra, Bidhu Bhusan; Moharana, Tapas Ranjan

doi:10.5958/2231-0657.2017.00022.2

Cited by 3 publications

(3 citation statements)

References 0 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…For example, Hernández et al (2011) showed that socioeconomic variables including income did not influence e-commerce perceptions and behaviours. In contrast, Pattanaik et al (2017) revealed that social standing influences shopping behaviours. Given the limited research into demographics' association with Chinese shopping motivations, assumptions as to which demographic variables to use as discriminating factors cannot be made with authority.…”

Section: Efficiencymentioning

confidence: 91%

What influences Chinese fashion retail? Shopping motivations, demographics and spending

Parker

Lü

2019

JFMM

View full text Add to dashboard Cite

Purpose The purpose of this paper is to establish the influence of shopping motivations on Chinese fashion retail engagement relative to demographics, monthly spend on fashion items and high street/electronic commerce (e-commerce) preference. This is to determine how international fashion retailers should design more effective retails channels, expanding upon established theory in Hedonic and utilitarian motivations. While earlier research suggests shopping motivations associate with demographics while influencing retail channel preference and consumer spending, much of this exploration is Western focused, with all variables being influential. However, the degree to which these apply to China, and the unique fingerprint of influential motivations remains unknown. This paper answers these questions to allow international retailers to develop more efficient marketing strategies and design more effective retail channels. Design/methodology/approach In all, 403 Chinese consumers generalisable to the broader population were surveyed on their hedonic and utilitarian motivations to shop for fashion apparel in high street and e-commerce environments. Statistical analysis was commenced through direct logistic regression and MANOVA. Findings Demographics have limited association with shopping motivations, with gender and age only producing small effect sizes, while occupation, income and education has no significance. High street store preference is influenced by adventure and social shopping and e-commerce preference only by idea shopping. Spending over ¥1k per month on fashion apparel is influenced by gratification and idea shopping, and regular spending habits inspired by value shopping. Originality/value This empirical paper characterises the fingerprint of shopping motivations’ influence as singular to China while proving their limitation and need for a wider plethora of influential factors to be recognised.

show abstract

Section: Efficiencymentioning

confidence: 91%

What influences Chinese fashion retail? Shopping motivations, demographics and spending

Parker

Lü

2019

JFMM

View full text Add to dashboard Cite

show abstract

“…This study shows that sociodemographic variables of age (p = 0.976), revealed that there was no significant association in awareness of community pharmacists' roles and practices. Pattanaik, Mishra, and Moharana indicated that proximity to home or frequency of visits is not significantly associated with age or level of education [12]. The results of this study revealed that 59.7% of the participants knew little or nothing about the functions of community pharmacists.…”

Section: Association Of the Respondents' Socio-demographic Profile An...mentioning

confidence: 60%

Public awareness, expectations, and views on community pharmacist’s roles and practices in the Philippines

Vreeland¹,

Arteta²,

Basto³

et al. 2022

GSC Biol. Pharm. Sci.

View full text Add to dashboard Cite

Community pharmacists have been identified as an accessible source of drug information for both patients and other healthcare professionals. Over the years, the role and practices of community pharmacists have developed from drug-based activities to patient-centered healthcare. Although most patients have considered community pharmacists the initial point of contact for their medication-related concerns, they remain underutilized healthcare professionals who have become almost invisible to the public despite their efforts. This study was conducted to ascertain the public's awareness, expectations, and views of the roles and practices of community pharmacists in the Philippines. A descriptive quantitative and qualitative cross-sectional research design was employed; a self-made questionnaire was utilized among the 315 respondents selected through non-probability convenience sampling. For data analysis, descriptive statistics and the Chi-square approach were employed. Significant associations were defined as those with p < 0.05. Most of the respondents visit a community pharmacy 2-3 times a month (39.58%) to buy prescription medicines (73.02%) due to its reasonable price (74.60%). The majority (x̅=3.765) agreed that they had considered community pharmacists as an integral part of the healthcare system and expected them to respond to drug-related questions (x̅ =3.686) and view them to be knowledgeable enough to attend to their concerns (x̅ =3.613). The educational attainment of the respondents and their expectations on the roles and practices of community pharmacists were found to be significantly associated with the study (p=0.026). The public has presented an overall positive awareness, expectations, and views toward the roles and practices of community pharmacists.

show abstract

“…Different respondent age groups are significantly associated with the frequency of visits to shopping centres. Younger consumers are supposed to visit more frequently than older ones (Pattanaik et al, 2017). Another study, however, points to a positive correlation between age and visit frequency, suggesting that older people visit shopping centres more frequently (Roy, 1994).…”

Section: Introductionmentioning

confidence: 93%

From School Benches Straight to Retirement? Similarities and Differences in the Shopping Behaviour of Teenagers and Seniors in Bratislava, Slovakia

Križan

Bilková

Kunc

et al. 2018

Moravian Geographical Reports

View full text Add to dashboard Cite

The shopping behaviours of teenagers in shopping centres in Bratislava (Slovakia) is compared to those of seniors in this paper. The analysis focuses on the perception of shopping centres by teenagers and seniors in the context of time (shopping frequency), social (with whom they shop) and financial (amount of money spent) factors. The survey was conducted on random samples of 504 teenagers and 431 seniors. To test the hypotheses, group means were evaluated (Analysis of Variance models). When assessing the spatial aspects of teenagers’ and seniors’ shopping behaviours, a concentric zone approach was used. It can be concluded that Bratislava teenagers are not as sensitive consumers as seniors in the context of the variables assessed in the survey. Teenagers perceive shopping centres as a normal part of their consumption behaviours. Seniors perceive the shopping centres less positively and they spent a shorter time there. Also, in the case of seniors, the frequency of their visits to shopping centres increased in the context of their positive perceptions.

show abstract

How Consumer Demographics is Associated with Shopping Behaviour? A Study on Indian Consumers

Cited by 3 publications

References 0 publications

What influences Chinese fashion retail? Shopping motivations, demographics and spending

What influences Chinese fashion retail? Shopping motivations, demographics and spending

Public awareness, expectations, and views on community pharmacist’s roles and practices in the Philippines

From School Benches Straight to Retirement? Similarities and Differences in the Shopping Behaviour of Teenagers and Seniors in Bratislava, Slovakia

Contact Info

Product

Resources

About