Expatriation in emerging Arab Gulf States, specifically in the United Arab Emirates (UAE), is unlike expatriation elsewhere. In most of the Gulf Cooperation Council (GCC) countries, the workforce mainly consists of expatriates, with the local population forming a small minority. Given its previous role and expectations of a continuing need in the future, expatriation and migration have become a key topic in many political and socio-economic agendas in the GCC. In this respect, decision makers are grappling with often virulently controversial aspects in an effort to establish a balance between localization and expatriation. To date, research has not been successful in fully capturing the factors influencing this peculiar phenomenon and its consequences for expatriates living and working in UAE. Hence, this study suggests an additional approach and proposes a conceptual model to advance the understanding of the various forms and dynamics of expatriation, influenced and shaped by the national culture, institutional factors and localization policies within the UAE. This study has implications for cross-cultural management scholarship on expatriation in a region that has largely been ignored, in providing a more thorough appraisal of the cultural and institution context. It also provides a framework for contextualizing expatriation within cross-cultural management studies, which should be useful for scholars working in other regions.