https://www.tmstudies.net/index.php/ectms/issue/view/74

Abstract

This paper aims to determine whether coronavirus (COVID-19) causes cost increases in accommodation enterprises and, if any, what these costs are. Additionally, executive perspectives were taken on operational budgets for 2020, occupancy rates, profitability, the decision to stay on or off, and expectations for the following year. The case study employed a qualitative research method, a multiple caseholistic design, and semi-structured interviews to elicit data. The data were collected from ten hotel managers in four- and five-star hotels in Kemer, Antalya, and serve as a sample for the study. COVID-19 has revealed the costs associated with hotel security and health measures, hygiene and cleanliness, and technological tools. Apart from these, legal restrictions have reduced the tourism season in hotel businesses from eight to four months. Business occupancy rates remained between 45- 60 per cent. Additionally, there was a 60% negative deviation in the enterprises' budget targets. Hotel managers were more concerned with achieving breakeven, keeping staff employed, and maintaining the hotel's image than with achieving the expected profit.

Szállodai költségtakarékosság és/vagy utazói élmény?

“…A világjárvány periódusonkénti visszatérése erős bizonytalanságot okozott nemcsak az üzemeltetők, de a munkavállalók körében is. A járvány miatti lezárásokat számos szálláshely a korszerűsítésre és az energiahatékonysági beruházások kivitelezésére használta fel, s a reziliencia, mint fogalom, ekkor már a szakma mindennapi zsargonjának eleme lett (Ugurlu et al, 2022).…”

Unraveling the Financial Impact of COVID-19 on the Tourism Industry through a Difference-In-Difference Analysis

“…Its resilience and ability to adapt to global crises are paramount. The COVID-19 pandemic has tested this industry like never before, revealing its vulnerabilities and necessitating innovative solutions (Abdelazimahmed et al, 2022;Ugurlu et al, 2022). Hence, the urgency to conduct a comprehensive study in the context of the tourism industry becomes evident.…”

Travelling During Travel Bubble: Assessing the Interrelationship between Cognitive, Affective, Unique Image, and Future Revisit Intention

“…However, the onset of the COVID-19 pandemic profoundly impacted the tourism industry, causing it to face unprecedented challenges (Lincényi & Bulanda, 2023). Travel restrictions and health concerns led to a severe decline in international tourism (Ugurlu et al, 2022). In response to this crisis, many countries introduced travel bubble programs, also known as "Corona Corridors," as part of their crisis management strategies to revitalise the tourism sector (Luo & Lam, 2020).…”