“…It is necessary for all parties involved in innovation to work together and solve problems. The common values, vision, and goals of the participants in the innovation processes can promote the emergence of collective actions, formation of consensus, reducing disputes, and improving coordination [30,52,74,75]. Therefore, managers should encourage and motivate employees to form common norms, vision, and consensus on their innovative tasks, and pursue the collective goals and mission in the entire innovation process [68].…”