In 2018, most Australian jurisdictions introduced free influenza vaccines for children younger than 5 years • Self-reported vaccination rates for young children increased by 2.7-4.2-fold in jurisdictions with policies introducing funded vaccines in 2018 • Flow-on effects occurred in children aged 5-17 years, with vaccination rates increasing by 1.2-2.2-fold in this unfunded population • Our results highlight the importance of funding in increasing the uptake of seasonal influenza vaccines