2009
DOI: 10.1016/j.compedu.2008.11.002
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Impact of media richness and flow on e-learning technology acceptance

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Cited by 448 publications
(348 citation statements)
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References 24 publications
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“…This may be due to the fact that students are willing to adopt E-learning systems, while focusing on its benefits. Some researchers [37] , [38] found that an attitude towards using (ATU) is a direct determinant of behavioral intention to use (ITU) and this is what the researcher found it in this study.…”
Section: Supportedsupporting
confidence: 57%
“…This may be due to the fact that students are willing to adopt E-learning systems, while focusing on its benefits. Some researchers [37] , [38] found that an attitude towards using (ATU) is a direct determinant of behavioral intention to use (ITU) and this is what the researcher found it in this study.…”
Section: Supportedsupporting
confidence: 57%
“…These studies concluded that as the interactivity of the presented materials increase, the CL decrease. For instance, Chang et al evaluated CL during four weeks to learn Web-based materials about global warming by 105 (24 males, and 81 females) 11th grade students from an academic senior high school in Taiwan [13]. Gender differences were statistically significant, where males are overloaded with reading scientific articles, while females are engaged with chat rooms and search activities.…”
Section: Theoretical Backgroundmentioning
confidence: 99%
“…Intrinsically motivated users experience a sense of flow, which refers to feelings of playfulness, enjoyment, and cognitive absorption (Ha, Yoon, & Choi, 2007;Hsu & Lu, 2004;Liu, Liao, & Pratt, 2009;Gerow, Ayyagari, Thatcher, & Roth, 2013). While users consider the extrinsically motivating UV a means to an end, they consider the intrinsically rewarding HV as an end in itself (Ha et al, 2007).…”
Section: Theory Developmentmentioning
confidence: 99%