2019
DOI: 10.33258/birci.v2i2.306
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Impact of Service Quality and Service Innovations on Competitive Advantage in Retailing

Abstract: Current competitive environment induced by 4.0 industrial revolution has forced companies to focus on managing service to customer by provide added value to customers, so that it will increase competitiveness. This study aims to find out and analyze impact of service quality and service innovations on competitive advantage. Analysis method is descriptive statistical and Structural Equation Modeling with AMOS software. The sampling Technique was purposive sampling with combination cluster proportional stratifie… Show more

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Cited by 25 publications
(24 citation statements)
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“…Flexibility is the foundation for achieving the organization's competitive advantage by adapting rapidly to shifts in product growth that satisfy consumer needs (Kusumadewi and Karyono, 2019). Flexibility ensures that the company can shift operations differently, which means changing operating efficiency, and changing its process and time (Tsai and Lin, 2018).…”
Section: Flexibilitymentioning
confidence: 99%
“…Flexibility is the foundation for achieving the organization's competitive advantage by adapting rapidly to shifts in product growth that satisfy consumer needs (Kusumadewi and Karyono, 2019). Flexibility ensures that the company can shift operations differently, which means changing operating efficiency, and changing its process and time (Tsai and Lin, 2018).…”
Section: Flexibilitymentioning
confidence: 99%
“…Parasuraman et al (1988) proposed that service quality can be evaluated with five primary dimensions: tangible, reliability, responsiveness, assurance, and empathy. Venter et al in Kusumadewi & Karyono (2019) stated that Service quality in the retail becomes an important in forming image and increase sustainable competitive advantage, because competitive advantage success is driven by service quality that exceed customer expectations.…”
Section: Service Qualitymentioning
confidence: 99%
“…Service innovation is the key to change conducted by companies to improve competitive advantage by accelerating the service process through innovation in new service systems that combine with technological i.e integrate retail processes and digital services elements, because digital innovation a framework for diagnosing service innovation (Kusumadewi and Karyono, 2019)…”
Section: One Stop Servicesmentioning
confidence: 99%