2022
DOI: 10.1007/978-3-031-16598-6_14
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Imperatives, Trends and Dynamics of Digital Transformation as Banks Adopt Technology and Intelligent Systems

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Cited by 4 publications
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“…This personalization enhances customer satisfaction and loyalty. In addition, mobile technologies and digital platforms allow customers to access financial services seamlessly across multiple channels, providing a consistent and user-friendly experience [56], [57].…”
Section: Improved Customer Experiencementioning
confidence: 99%
“…This personalization enhances customer satisfaction and loyalty. In addition, mobile technologies and digital platforms allow customers to access financial services seamlessly across multiple channels, providing a consistent and user-friendly experience [56], [57].…”
Section: Improved Customer Experiencementioning
confidence: 99%