“…• frequent and varied communication strategies, • integration of health promotion into existing school environments and curricula, • a longer planning [29,43] and implementation period, • a health promotion-educated staff member dedicated to the project which would allow a key contact for the school for the wider community, may decrease school staff workload, will provide health promotion knowledge for staff who may not have the skills and confidence in this area, and provides resources and support [44], • schools could have their own project officer (with a health promotion background), or a centrally co-ordinated team servicing all schools, or perhaps a mixture of both strategies, • the presence of project officers and their location (e.g. within local government, primary care partnership etc.)…”