“…Recently Price undertook a meta-study of ten primary 1546 Ó 2012 Blackwell Publishing Ltd J A N JOURNAL OF ADVANCED NURSING qualitative studies and identified pre-held beliefs of nursing, an idealistic view of caring and the influence of others as key factors in choice of nursing as a career (Price 2009). Other reasons as reported by numerous authors for entering nursing include vocation, rewarding career, stepping stone to another career, career security, previous work or socialization experiences, job satisfaction and the representation of nurses in the media (Foskett & Hemsley-Brown 1997, Beck 2000, Mills & Blaesing 2000, Duffield et al 2004, Day et al 2005, Coombs et al 2007, Eley et al 2010a. In all studies, caring for others is a consistently recognized factor and supports the long held stereotype that nursing is a 'caring profession' (Williams et al 2009).…”