“…Kendall et al. (2018) describe integrity as “the reliability, trustworthiness, transparency, morality and ethical conduct of actors and stakeholders in the food supply chain.” Lord, Spencer, Albanese, and Elizondo (2017, p. 499) propose that for integrity to be present in supply chains there needs to be a redefinition of the “responses, actions and preferences of market actors to external pressures and drivers around ethical practice.” Therefore, food integrity as a research area has legal, moral, and ethical dimensions (Manning, 2017a). Written in the aftermath of the 2013 European horsemeat incident, the U.K. Elliott Review (HM Government, 2014) into the integrity and assurance of food supply networks stated that food integrity was not only concerned with the nature, substance, quality, and safety of food, but also captured other aspects of food production such as “the way it has been sourced, procured, and distributed and being honest about those areas to consumers.” Wang et al.…”