Increasing organic food consumption: An integrating model of drivers and barriers

Hansmann, Ralf; Baur, Ivo; Binder, Claudia R.

doi:10.1016/j.jclepro.2020.123058

Cited by 139 publications

(131 citation statements)

References 107 publications

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“…All income categories have a more frequent purchase when vegetables are in-season and decrease in frequency within colder seasons. Therefore, these results do not confirm the claims that higher incomes are necessary for vegetable-based diets [26,39], but they contradict them showing that the frequency of purchase is not solely an income-dependent variable. Table 7 presents the distribution of respondents by age and their claimed willingness to pay for vegetables that have ecologic or organic certification, are of better quality, or are of local provenance.…”

Section: Resultscontrasting

confidence: 71%

“…The choice of locally grown vegetables is the most common form of expressing their sustainable choice for the respondents, correlating the results with the study of Vermeir et al [91], and confirming the results of Voinea et al [37] that environmental concern is not yet developed in the conscience of the Romanian consumer. Furthermore, the results suggest that the social aspect of sustainability [26] is the most pregnant one in the Romanian consumers' conscience as buying local vegetables is a direct aid for the local producers. These results cannot confirm Bumbac et al [38] since the age differences in preferring organic and local vegetables are not significant, nevertheless, they are encouraging given the fact that there are promoters of a sustainable diet in every age category.…”

Section: Resultsmentioning

confidence: 93%

“…Considering the previous studies on the topic of sustainable diets, their definition includes references to nutritional aspects [3,11,25], social aspects [26,27], economic aspects [28,29] and not last, environmental aspects, such as: type of production, inputs, water usage, provenance, and even transportation and storage of the products [29,30]. Yet, providing a clear definition for a sustainable diet is still not possible [31], since the four aspects are not self-defined, but they are interrelated [32,33].…”

Section: Introductionmentioning

confidence: 99%

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Influencing Factors of a Sustainable Vegetable Choice. The Romanian Consumers’ Case

Lădaru

Ilie²,

Diaconeasa

et al. 2020

Sustainability

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The behavior of vegetable consumption in the context of sustainable development has become a point of interest. Determining the barriers and the drivers for developing a sustainable consumption pattern, including food, should be a priority for every nation, as so to be able to design targeted food policies that would contribute to this development. Reducing the pressure on resources by diminishing meat consumption and increasing vegetable consumption is one of the global directions that should be followed. The situation of the current status of vegetable consumption in Romania is, therefore, important. Through an empirical quantitative analysis, the vegetable consumption pattern of Romanian consumers is presented. The results show that the respondents lack proper environmental education and concern, but unconsciously are aware of sustainability criteria such as choosing local and seasonal vegetables, choosing according to the freshness of the vegetables, and wasting little of these purchases. The main barriers determined in developing more sustainable vegetable choices in the case of Romanian consumers are income and time availability restrictions. It is also important to have the ability to identify the local, seasonal, and organic vegetables through specific labels, and to provide the local producers with the ability to sell their products in supermarkets, at fair prices. These would be the main drivers for developing a sustainable vegetable choice. Adding to that, an awareness campaign at the national level regarding the importance of individual choice would contribute to educating towards a sustainable purchasing pattern.

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Section: Resultscontrasting

confidence: 71%

Section: Resultsmentioning

confidence: 93%

Section: Introductionmentioning

confidence: 99%

See 1 more Smart Citation

Influencing Factors of a Sustainable Vegetable Choice. The Romanian Consumers’ Case

Lădaru

Ilie²,

Diaconeasa

et al. 2020

Sustainability

View full text Add to dashboard Cite

show abstract

“…Socioeconomic factors also act as a strong determinant of some proenvironmental behaviours, in particular those related to green consumption. For example, price is the most commonly cited barrier preventing people from buying organic food (Hansmann et al, 2020;Lea & Worsley, 2005). Occupation also plays an important role, partly because it influences free time, which is positively associated with conservation behaviour (Chai et al, 2015).…”

Section: Information Deficit and Structural Barriersmentioning

confidence: 99%

The belief-action gap in environmental psychology: How wide? How irrational?

Grandin¹,

Boon-Falleur²,

Chevallier³

2021

Preprint

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The belief-action gap was originally conceptualized by psychologists who aimed to ground behaviour in beliefs but found that their models had little predictive value. The recurrent use of this concept often comes with the assumption that human behaviour is somewhat irrational or weirdly misaligned with their beliefs. This gap is particularly striking in the environmental domain, where many people seemingly think one way but act another. In this chapter, we review a number of factors that hinder general beliefs from translating into actual behaviours. We emphasize the existence of measurement issues, information deficits about the exact impact of one’s actions, structural factors and psychological factors that together impact the robustness of the association between beliefs and actions. In particular, socio-cognitive factors have a massive impact on people’s decisions to act in ways that are aligned with their deep- seated beliefs. Once all these factors are properly taken into account, it becomes clear that the belief-action gap is not a token of human irrationality but should in fact be expected.

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“…Therefore, research a rmed that health-conscious customers' choices of organic foods are in uenced by their perceived health bene ts of organic foods. These consumers utilize health compare to organic foods with drugs that cause side effects to the consumers (18)(19)(20)(21)(22). In contrast, studies reported that consumers in Asian markets have a fewer extent of health-conscious compared to the Western nation.…”

Section: Introductionmentioning

confidence: 99%

Contrariwise Obesity Through Organic Food Consumption in Malaysia: A Signaling Theory Perspective

Putri

Abdullah

Raza

et al. 2021

Preprint

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Background: the context and purpose of the study: Unhealthy food consumption has raised an alarming situation of obesity among Asian nations and posing serious threats to human health. Recent studies have acknowledged that organic food consumption has been contrariwise associated with obesity. The consumption of healthy food has received research attention in social marketing and several antecedents and consequences have been identified. However, to date, there is a void in literature that how social, individual, and marketing elements together tradeoff in predicting a healthy lifestyle. Thus, the current investigation unfolds the antecedents of healthy foods’ adoption in Asia by integrating the brand signaling and theory of Planned Behavior.Methods: The data of 241 respondents were collected from selected social media Facebook communities through a survey using assessed 42 questions. For this purpose, participants' Facebook accounts were selected from the online healthy communities such as ‘Diet Suku Suku Separuh’ (469,000 followers), ‘Hiking, and Camping around Malaysia’ (351,200 followers), and ‘Healthy Malaysia’ (332 followers). The enumerator also engaged with the online community by liking posts and following health accounts. Results: The data was analyzed using PLS (SEM) approach, the outcomes of hypotheses revealed interesting information that health consciousness not significantly predicts the purchase intention of healthy food. All antecedents were significant contributors to the prediction of foods’ purchase intentions in this study. However, the findings indicated that no positive relationship exists between brand image identifications and brand credibility identifications, and healthy foods’ purchase intentions identifications. The findings also indicated that no positive relationship exists between health consciousness identifications and healthy foods’ purchase intentions identifications.Conclusions: (summary and potential implications)Owing to the perilous increase in obesity among the general public in Asia. This study reinforced the factor that can help in the adoption of a healthy lifestyle. The study validated that a healthy lifestyle is reliant on the consumers’ health consciousness, environmental concern, and innovativeness through motivating the consumers’ healthy foods’ purchase intentions. Surprisingly, the results highlighted that respondent have not identified brand image and credibility as an antecedent of purchase intention. Given that organic food brands are somewhat new in Asian markets and therefore, brands must endure crisis marketing practices to improve their brand recognition. Therefore, policymakers must facilitate the food promotional activities that are critical to enhancing the perceived benefits of organic food to combat issues like obesity. This paper offers a foundation for future empirical investigations in Asia and various stakeholders on how to promote a healthy lifestyle in Asia. Specifically, the results will help policymakers to offer positive policies and procedures for the improvement of a healthy lifestyle through the understanding of the antecedents and consequences of health-conscious consumers’ healthy foods’ purchase intentions.

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Increasing organic food consumption: An integrating model of drivers and barriers

Cited by 139 publications

References 107 publications

Influencing Factors of a Sustainable Vegetable Choice. The Romanian Consumers’ Case

Influencing Factors of a Sustainable Vegetable Choice. The Romanian Consumers’ Case

The belief-action gap in environmental psychology: How wide? How irrational?

Contrariwise Obesity Through Organic Food Consumption in Malaysia: A Signaling Theory Perspective

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