2018
DOI: 10.1103/physreve.98.062302
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Influencers identification in complex networks through reaction-diffusion dynamics

Abstract: A pivotal idea in network science, marketing research and innovation diffusion theories is that a small group of nodes -called influencers -have the largest impact on social contagion and epidemic processes in networks. Despite the long-standing interest in the influencers identification problem in socio-economic and biological networks, there is not yet agreement on which is the best identification strategy. State-of-the-art strategies are typically based either on heuristic centrality measures or on analytic… Show more

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Cited by 20 publications
(29 citation statements)
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“…The k-core's performance is maximal or nearly maximal for λ ≥ 5 λ c ; for both Cond-mat and Facebook, the closeness centrality performs optimally or nearly optimally for λ ≥ 5, which supports the competitiveness of distance-based centrality metrics for processes that are sufficiently far from the critical point [19].…”
Section: Identification Of Late-time Influencers Through Centrality Mmentioning
confidence: 62%
See 1 more Smart Citation
“…The k-core's performance is maximal or nearly maximal for λ ≥ 5 λ c ; for both Cond-mat and Facebook, the closeness centrality performs optimally or nearly optimally for λ ≥ 5, which supports the competitiveness of distance-based centrality metrics for processes that are sufficiently far from the critical point [19].…”
Section: Identification Of Late-time Influencers Through Centrality Mmentioning
confidence: 62%
“…Given a network, the late-time influence of the nodes depends on the target dynamics under consideration. In line with a popular stream of physics literature [9,11,15,16,19,20,32], we focus here on the Susceptible-Infected-Recovered dynamics (SIR). The SIR dynamics on a given network starts from an initial configuration where some of the nodes (typically referred to as "seed nodes") are in the infected (I) state.…”
Section: The Traditional Definition Of Influencers Based On Spreadingmentioning
confidence: 99%
“…The average distance of a node from the other nodes in the network can be interpreted as its centrality. Different choices of the distance function lead to different centrality metrics: for example, the shortest-path distance leads to the classical closeness centrality, whereas the randomwalk effective distance leads to the ViralRank centrality [29]. Another classical algorithm is the betweenness centrality and its variants, which build on the assumption that a given node i is central if many shortest paths that connect pairs of nodes pass through node i [30].…”
Section: Network-based Ranking Algorithmsmentioning
confidence: 99%
“…However, PageRank performs poorly in other problems. Other centrality metrics-like the degree centrality, the k-core centrality [51], and ViralRank [29]-substantially outperform PageRank in finding the most influential spreaders in a network [29]. Building on optimal percolation theory, the collective influence metric significantly outperforms PageRank in detecting the structural influencers [23].…”
Section: Performance Variabilitymentioning
confidence: 99%
“…Lots of centrality measures have been proposed to identify these nodes with huge influence in the complex network [20], the number of vital nodes is very small, but the impact would be indeed much larger than the other nodes. The classical centrality measures contain Betweenness Centrality [21], Closeness Centrality [22], Degree Centrality [23], PageRank [24], and lots of other measures [25].…”
Section: Introductionmentioning
confidence: 99%