Brainstorming has been greatly used as a method to generate a large number of ideas by variety of each participant's knowledge. However, brainstorming does not always work well because of spatial and communication limitations. Moreover, brainstorming techniques present limited scalability. Meanwhile, genetic algorithms have been mostly regarded as an engineering or technological tool. However, the innovation intuition suggests that genetic algorithms may be also regarded as models of human innovation and creativity. This paper focuses on online creativity sessions. Modeling those creative efforts using selecto-recombinative mechanism can provide three times more novel ideas, increase the posting frequency by a 2.6 factor, and help overcome superficiality on online communications by favoring synthetic thinking.