2021
DOI: 10.1007/s11365-020-00736-0
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Innovation orientation and long-term performance: The mediating role of market perception capability

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Cited by 7 publications
(6 citation statements)
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“…It not only enriches the discussion on the relationship between innovation orientation and competitive advantage but also provides a way to realize the relationship between the two roles by focusing on FFE activities and improving the proficiency and quality of their completion. While some scholars have proposed that innovation orientation has a positive effect on competitive advantage (Deshpande et al, 1993; Simpson et al, 2006; Mohedano‐Suanes and Meyer, 2021), empirical evidence on the relationship between the two remains limited. This study focuses on FFE activities in NPD and proves that innovation orientation promotes the improvement of enterprises' competitive advantage by promoting high‐quality completion of FFE activities.…”
Section: Discussionmentioning
confidence: 99%
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“…It not only enriches the discussion on the relationship between innovation orientation and competitive advantage but also provides a way to realize the relationship between the two roles by focusing on FFE activities and improving the proficiency and quality of their completion. While some scholars have proposed that innovation orientation has a positive effect on competitive advantage (Deshpande et al, 1993; Simpson et al, 2006; Mohedano‐Suanes and Meyer, 2021), empirical evidence on the relationship between the two remains limited. This study focuses on FFE activities in NPD and proves that innovation orientation promotes the improvement of enterprises' competitive advantage by promoting high‐quality completion of FFE activities.…”
Section: Discussionmentioning
confidence: 99%
“…Hence, innovation orientation may have a positive impact on competitive advantage and FFE appears to be a potential mediator between them. Empirical studies (Rosenbusch et al, 2011; Prajogo et al, 2013; Lii and Kuo, 2016; Mohedano‐Suanes and Meyer, 2021) have investigated the impact of innovation orientation on firm performance. However, the relationship between innovation orientation and competitive advantage has received little attention.…”
Section: Literature Reviewmentioning
confidence: 99%
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“…Zheng et al [20] used a qualitative approach (fsQCA) to comparatively analyze how to effectively encourage the innovation capacity of makerspaces and summarized four synergistic elements: resource aggregation, cultural preservation, network connectivity, and platform services. Mohedano-Suanes et al [18] identified the mediating role of market perception in the relationship between enterprises' innovation and long-term performance. Sulistyo and Siyamtinah [23] indicated the positive influence of entrepreneurship, marketing capabilities, relational capital, and empowerment on SMEs' innovation.…”
Section: Background and Theoretical Foundationmentioning
confidence: 99%
“…This study advances the understanding of the research field of innovation and startups. First, it reveals the incentive effect of innovation policy on high-tech startups, which remains largely unexplored in the existing studies [1,4,17,18]. Unlike traditional manufactories, high-tech startups are more sensitive to government supportiveness.…”
mentioning
confidence: 99%