Insights from Social Media on Gender in Latin America

Batista, Deborah C.; Silva, Tarcízio; Stabile, Max; Paez, Paula Castillo; Kearney, Matthew

doi:10.18235/0000801

Cited by 5 publications

(9 citation statements)

References 6 publications

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“…Therefore, the existence of social networks in banks should allow them to interact with financial institutions using their digital devices. Batista et al (2017) confirm that the internet enables individuals to connect and express themselves as never before, and this connectivity and access to information profoundly changes power structures and, potentially, society itself. This study tries to explore how users or customers, especially women, benefit from social media and how it helps them to feel more empowered.…”

Section: Introduction 11 Backgroundmentioning

confidence: 77%

The Use of Social Media in Banks to Engender Women Empowerment and Financial Inclusion in Arab Countries

Yakubi

Basuki

Purwono

2020

JIMF

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This study aims to classify and interpret the interacted communications between banks and users on social media and understand the role of these digital platforms to enhance woman empowerments and financial inclusion in banks in Arab countries. 100 users of banks’ social media were selected from 5 leading banks in 5 Arab countries and their interactive utterances were classified, analyzed and interpreted. Content analysis tools were applied. The study reveals these key results: First, the use of social media in banks entails two-fold empowerment dimensions that are mutually beneficial for Users and Banks. Second, both flows of utterances either from “User to Banks” or “Banks to Users” demonstrate that the highest ratios of the shared content are more closely associated with financial inclusion dimensions than user’s empowerment aspects. Third, women are found more engaged in social and emotional involvements than men who show a relatively higher interest in banks’ financial services and products. It is also found that Banks use social media to raise social and economic themes that support women in the region. However, the second and third results imply a gender gap in financial inclusion since females still lag behind. This study is different by highlighting the power of banks’ social networks to trigger important gender and economic development themes in a highly conservative society and contribute to literature by analyzing and interpreting the shared content from three extensive outlooks which yield ample details and draw implications for banks’ management and social media policy makers and regulators.

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Section: Introduction 11 Backgroundmentioning

confidence: 77%

The Use of Social Media in Banks to Engender Women Empowerment and Financial Inclusion in Arab Countries

Yakubi

Basuki

Purwono

2020

JIMF

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“…This scholarship has often focused on public debates (Batista et al, 2017; Harlow, 2017; Long, 2018; Senmartin, 2014) and voting practices (Bolgov et al, 2017; Filer & Fredheim, 2017; Navia & Ulriksen Lira, 2017; Rincón, 2011).…”

Section: Usesmentioning

confidence: 99%

“…Scholarship on politicians and government agencies has concluded that their use of platforms, particularly during election campaigns, has been pervasive (Batista et al, 2017; Corrales Mejías, 2015; Filer & Fredheim, 2017; Rincón, 2011; Santana & Huerta Cánepa, 2019). A report by Transparencia Electoral about Paraguay’s 2018 elections noted that “although the law provides free [media] spaces for parties to communicate their proposals to the electorate, the majority preferred to transmit their campaign messages through social media” (Transparencia Electoral en América Latina, 2018, p. 20).…”

Section: Actorsmentioning

confidence: 99%

Minimal Effects, Maximum Panic: Social Media and Democracy in Latin America

Mitchelstein

Matassi

Boczkowski

2020

Social Media + Society

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In face of public discourses about the negative effects that social media might have on democracy in Latin America, this article provides a qualitative assessment of existing scholarship about the uses, actors, and effects of platforms for democratic life. Our findings suggest that, first, campaigning, collective action, and electronic government are the main political uses of platforms. Second, politicians and office holders, social movements, news producers, and citizens are the main actors who utilize them for political purposes. Third, there are two main positive effects of these platforms for the democratic process—enabling social engagement and information diffusion—and two main negative ones—the presence of disinformation, and the spread of extremism and hate speech. A common denominator across positive and negative effects is that platforms appear to have minimal effects that amplify pre-existing patterns rather than create them de novo.

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“…Otra de las áreas es la de turismo (Amaro;Duarte, 2017;Brogueira;Batista;Carvalho, 2016;Martínez-Rolán et al, 2019). Marques y Koven (2017) estudian el uso de un grupo de Facebook sobre la diáspora portuguesa en Francia; lo hacen desde una perspectiva que combina "el estudio de narrativas online como prácticas sociales y el estudio lingüístico antropológico de comunidades imaginadas" 2 (p. 286).…”

Section: Serraunclassified

Redes sociales en Iberoamérica. Artículo de revisión

Matassi¹,

Boczkowski²

2020

EPI

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ResumenEste trabajo presenta un análisis de la bibliografía existente sobre redes sociales en Iberoamérica, con el objetivo de organizar las principales temáticas cubiertas, relevar sus hallazgos, y proponer caminos futuros de investigación. Las cuatro áreas temáticas que se destacan son: comunicación política y gobierno electrónico; periodismo y medios tradicionales; grupos sociales (incluyendo adolescentes y jóvenes, marginados, mujeres, empresarios e influencers, estudiantes, y adultos mayores) y áreas de uso (comercio, turismo, educación, salud, comunicación profesional); y participación política y cívica. Revisamos la bibliografía desde la perspectiva de las plataformas (Twitter, Facebook, WhatsApp, Instagram, YouTube, y Snapchat) y desde las regiones geográficas y países que componen Iberoamérica, para observar similitudes y diferencias. Concluimos con la mención y el análisis de los dos patrones más sobresalientes de las investigaciones: 1) tendencia a esperar por parte de las redes un potencial transformador que no necesariamente se comprueba, sobre todo para el caso de la comunicación política y el periodismo; 2) capacidad transformadora de las redes para sus aplicaciones en las áreas turismo, educación y salud, donde los medios tradicionales no se han caracterizado por tener un rol destacado. Finalmente, proponemos algunos caminos para estudios futuros, entre ellos la realización de trabajos comparativos, la incorporación de miradas relacionales en el tratamiento de las redes, la suma de metodologías mixtas, experimentales y computacionales, y la consideración, desde el diseño de investigación, de la aceleración del cambio tecnológico y de la necesidad de generar preguntas y conceptualizaciones capaces de sobrevivir al paso del tiempo. AbstractThis paper presents an analysis of the existing literature on social networks in Ibero-America, with the objective of organizing the main topics covered, highlighting findings, and proposing future research paths. The four thematic areas that stand out are political communication and electronic government; journalism and traditional media; social groups (including adolescents and young people, those marginalized, women, entrepreneurs and influencers, students, and older adults) and areas of use (including commerce, tourism, education, health, professional communication); and political and civic participation. In addition, we review the literature from the perspective of the platforms (Twitter, Facebook, WhatsApp, Instagram, YouTube, and Snapchat) and from the geographical regions and countries that make up Ibero-America, to observe similarities and differences. We conclude with the mention and analysis of the two most outstanding patterns of the studies examined: 1) a tendency to expect from the networks a transformative potential that is not necessarily proven, especially in the case of political communication and journalism; 2) transformative capacity El profesional de la información, 2020, v. 29, n. 1. eISSN: 1699-2407 2 of networks in the areas of tourism, ed...

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Insights from Social Media on Gender in Latin America

Cited by 5 publications

References 6 publications

The Use of Social Media in Banks to Engender Women Empowerment and Financial Inclusion in Arab Countries

The Use of Social Media in Banks to Engender Women Empowerment and Financial Inclusion in Arab Countries

Minimal Effects, Maximum Panic: Social Media and Democracy in Latin America

Redes sociales en Iberoamérica. Artículo de revisión

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