“…International competitiveness at the firm level refers to the capability of a firm to sustainably and profitably satisfy international customer requirements (Cetindamar & Kilitcioglu, 2013;Chikán, 2008). It can be measured in terms of three aspects: competitive potential (assets/factors, i.e., input), competitive performance (outcome), and management processes (Buckley, Pass, & Prescott, 1988, 1990Cetindamar & Kilitcioglu, 2013), and it can be enhanced in different ways, among which advancing innovativeness has been found highly relevant (Alvarez & Iske, 2015;Özçelik & Taymaz, 2004). Relatedly, earlier research has considered innovativeness and international competitiveness not only in terms of their interactions (e.g., Brännback & Wiklund, 2001;Kafouros, Buckley, Sharp, & Wang, 2008;Keogh, 1999;Kodama, 2017), but also in terms of the common denominators.…”