2010
DOI: 10.1108/02651331011048014
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Internationalization of emerging market firms: the case of Turkish retailers

Abstract: PurposeThe purpose of this paper is to understand the internationalization process (IP) of retailing firms from emerging markets and to determine a new focus and/or modifications if necessary in the established Western‐based theories.Design/methodology/approachThe paper follows an exploratory approach utilizing qualitative multiple case studies. Data are collected through eight in‐depth interviews with senior managers of four Turkish retail firms in textile and ready‐to‐wear industry. An inductive approach is … Show more

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Cited by 55 publications
(33 citation statements)
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“…Family firms from three growing, emerging economies (India, Turkey, and Taiwan) (Eren-Erdogmus, Cobanoglu, Yalcin, & Ghauri, 2010;Garten, 1997) were selected based on convenience sampling. The selection of different countries provides a high degree of variation in the international opportunity identification behaviour of these firms (Estrin, Meyer, Wright, & Foliano, 2008).…”
Section: Methodsmentioning
confidence: 99%
“…Family firms from three growing, emerging economies (India, Turkey, and Taiwan) (Eren-Erdogmus, Cobanoglu, Yalcin, & Ghauri, 2010;Garten, 1997) were selected based on convenience sampling. The selection of different countries provides a high degree of variation in the international opportunity identification behaviour of these firms (Estrin, Meyer, Wright, & Foliano, 2008).…”
Section: Methodsmentioning
confidence: 99%
“…; Eren‐Erdogmus et al . ; Yeoh ; Yuan and Pangakar ). The general consensus is that, while conventional theories are largely relevant in explaining EMNEs, certain distinguishing features of EMNEs also need to be taken into consideration (Alon et al .…”
Section: Findings From Literature Review Of Recent Researchmentioning
confidence: 99%
“…Similarly, to take an example from Quadrant 1, Eren‐Erdogmus et al . (, p. 325) focus on ‘determinants’, ‘influencers’ and ‘facilitators’, leading to a static model that ‘shows the relationships between different factors that influence the IP [internationalization process]’. In contrast, authors of articles in Quadrant 2 are more likely to pose process‐related questions about how the internationalization of the firm evolves over time.…”
Section: Findings: the Evolution Of Internationalization Process Resementioning
confidence: 99%