1992
DOI: 10.5465/ame.1992.4274400
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Interview with Harold A. Poling chairman, CEO, Ford Motor Company

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Cited by 4 publications
(3 citation statements)
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“…This strategy is focused on managing separate activities providing tourism services. The strategies of this hierarchical level have to help answer questions, such as how to compete successfully, what competitive advantages should we seek for, what main goals and objectives for the departments of service/ product development, marketing, finance, innovation and human resources are [10]. Porter combines the principal ways of obtaining competitive advantages with the quantitative expressions of the activities and formulates three main strategies: lower prices (cost leadership), differentiation and concentration (niche) [19].…”
Section: Hierarchy Of Cultural Tourism Strategiesmentioning
confidence: 99%
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“…This strategy is focused on managing separate activities providing tourism services. The strategies of this hierarchical level have to help answer questions, such as how to compete successfully, what competitive advantages should we seek for, what main goals and objectives for the departments of service/ product development, marketing, finance, innovation and human resources are [10]. Porter combines the principal ways of obtaining competitive advantages with the quantitative expressions of the activities and formulates three main strategies: lower prices (cost leadership), differentiation and concentration (niche) [19].…”
Section: Hierarchy Of Cultural Tourism Strategiesmentioning
confidence: 99%
“…The first of the functional strategies is the service provision strategy. Its aim is to create and materialize a coherent and competitive product in the market [10]. As a direct answer to the needs of consumers, the strategy of total quality can be chosen.…”
Section: The Cultural Tourism Strategy Development Modelmentioning
confidence: 99%
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